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Director, global marketing communications vs group director

The differences between directors, global marketing communications and group directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a director, global marketing communications and a group director. Additionally, a group director has an average salary of $149,193, which is higher than the $120,551 average annual salary of a director, global marketing communications.

The top three skills for a director, global marketing communications include digital marketing, SEO and CRM. The most important skills for a group director are oversight, healthcare, and project management.

Director, global marketing communications vs group director overview

Director, Global Marketing CommunicationsGroup Director
Yearly salary$120,551$149,193
Hourly rate$57.96$71.73
Growth rate10%10%
Number of jobs107,85389,420
Job satisfaction--
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 69%
Average age3939
Years of experience1010

What does a director, global marketing communications do?

A director of global marketing communications is responsible for managing the company's global relations and operations by implementing efficient marketing strategies for brand promotions locally and internationally. Directors of global marketing communications conduct data and statistical analysis from market trends to identify business opportunities that would enhance the company's brand image and generate more revenue resources. They also establish client relations and negotiate contracts with the suppliers and vendors that meet the quality standards and regulations.

What does a group director do?

A group director is responsible for monitoring the operations of a specific team in an organization, ensuring that the group meets daily targets, providing the highest customer satisfaction for the company's services. Group directors work with senior management to identify business opportunities that would bring more revenues and increase the company's profitability. They also handle the department's budgets, allocating adequate resources for every team to support project deliverables. A group director must have excellent communication and leadership skills, analyzing business functions, and developing strategic ways to increase productivity.

Director, global marketing communications vs group director salary

Directors, global marketing communications and group directors have different pay scales, as shown below.

Director, Global Marketing CommunicationsGroup Director
Average salary$120,551$149,193
Salary rangeBetween $90,000 And $160,000Between $99,000 And $224,000
Highest paying CityOlympia, WANewark, NJ
Highest paying stateRhode IslandNew Jersey
Best paying companyPVHApple
Best paying industryProfessionalFinance

Differences between director, global marketing communications and group director education

There are a few differences between a director, global marketing communications and a group director in terms of educational background:

Director, Global Marketing CommunicationsGroup Director
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 69%
Most common majorCommunicationBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Director, global marketing communications vs group director demographics

Here are the differences between directors, global marketing communications' and group directors' demographics:

Director, Global Marketing CommunicationsGroup Director
Average age3939
Gender ratioMale, 52.4% Female, 47.6%Male, 64.6% Female, 35.4%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between director, global marketing communications and group director duties and responsibilities

Director, global marketing communications example responsibilities.

  • Develop and manage a monthly calendar of content for Facebook.
  • Direct marketing operations in twelve Asia/Pacific subsidiaries in achieving sales of $100 million and operating earnings of $20 million.
  • Manage all internal company-wide communications, including company intranet, quarterly all- company meetings broadcast to all locations and executive communications.
  • Increase use of video and SEO and SEM as well as web advertising.
  • Create a closed-loop reporting process to measure campaign ROI.
  • Improve company web presence and optimize rankings through SEO program, which are subsequently implement in France.
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Group director example responsibilities.

  • Manage business relate responsibilities such as employee relations, scheduling, payroll, and general center operations.
  • Manage treasury and wire transfer/electronic payments operations.
  • Manage the production operational readiness group and provide oversight for all delivery projects for the company.
  • Manage and monitor rehabilitation departments to ensure productivity thresholds are met and appropriate Medicare billing criteria document.
  • Create a Medicaid regulation requirements tracking grid for operational leads and underwriting to reference while drafting responses for new business proposals.
  • Manage inter-relationships between diverse work groups in the brewing, packaging and distribution departments relating to internal logistics and production scheduling.
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Director, global marketing communications vs group director skills

Common director, global marketing communications skills
  • Digital Marketing, 13%
  • SEO, 13%
  • CRM, 11%
  • Content Marketing, 10%
  • SEM, 10%
  • B2B Marketing, 9%
Common group director skills
  • Oversight, 12%
  • Healthcare, 10%
  • Project Management, 9%
  • Direct Reports, 7%
  • Digital Marketing, 5%
  • Process Improvement, 4%

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