Director, membership marketing vs director of sales and marketing

The differences between directors, membership marketing and directors of sales and marketing can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 8-10 years to become a director, membership marketing, becoming a director of sales and marketing takes usually requires 6-8 years. Additionally, a director of sales and marketing has an average salary of $117,348, which is higher than the $73,900 average annual salary of a director, membership marketing.

The top three skills for a director, membership marketing include website content, membership sales and customer service. The most important skills for a director of sales and marketing are customer service, product development, and strategic sales.

Director, membership marketing vs director of sales and marketing overview

	Director, Membership Marketing	Director Of Sales And Marketing
Yearly salary	$73,900	$117,348
Hourly rate	$35.53	$56.42
Growth rate	10%	5%
Number of jobs	92,788	132,459
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 79%	Bachelor's Degree, 75%
Average age	39	46
Years of experience	10	8

Director, membership marketing vs director of sales and marketing salary

Directors, membership marketing and directors of sales and marketing have different pay scales, as shown below.

	Director, Membership Marketing	Director Of Sales And Marketing
Average salary	$73,900	$117,348
Salary range	Between $43,000 And $124,000	Between $73,000 And $188,000
Highest paying City	-	Urban Honolulu, HI
Highest paying state	-	Hawaii
Best paying company	-	Quidel
Best paying industry	-	Manufacturing

Differences between director, membership marketing and director of sales and marketing education

There are a few differences between a director, membership marketing and a director of sales and marketing in terms of educational background:

	Director, Membership Marketing	Director Of Sales And Marketing
Most common degree	Bachelor's Degree, 79%	Bachelor's Degree, 75%
Most common major	Business	Business
Most common college	University of Georgia	University of Southern California

Director, membership marketing vs director of sales and marketing demographics

Here are the differences between directors, membership marketing' and directors of sales and marketing' demographics:

	Director, Membership Marketing	Director Of Sales And Marketing
Average age	39	46
Gender ratio	Male, 29.6% Female, 70.4%	Male, 62.1% Female, 37.9%
Race ratio	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%	Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	7%

Differences between director, membership marketing and director of sales and marketing duties and responsibilities

Director, membership marketing example responsibilities.

Develop and manage strategic B2C and B2B integrate marketing plans leveraging digital and traditional marketing efforts.
Examine effectiveness of boost Facebook posts and purchase advertisements.
Conceive company offerings and strategic packages for analytics, optimization, marketing operations, campaign management and architecture service lines.
Develop SaaS application for tracking sponsorship impact against corporate objectives.

Director of sales and marketing example responsibilities.

Manage business advertising efforts including Google AdWords, Facebook and local print media.
Lead company's management functions and legislative initiatives for nationally recognize brand in quality healthcare management.
Utilize expertise to select appropriate technologies for target communication; manage messaging/design initiatives focuse on ROI improvement.
Achieve operational efficiency by analyzing advertising and promotional spending to identify vehicles, channels and messages that generate target ROI.
Provide project management over cloud base hosted solutions design for the SMB market.
Create policies and procedures for Medicare department relating to all aspects of the business.

Director, membership marketing vs director of sales and marketing skills

Common director, membership marketing skills

Website Content, 13%
Membership Sales, 8%
Customer Service, 8%
Membership Development, 6%
Press Releases, 4%
Member Events, 4%

Common director of sales and marketing skills

Customer Service, 10%
Product Development, 5%
Strategic Sales, 5%
Lead Management, 5%
Business Development, 4%
Sales Process, 4%

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Director, Membership Marketing
Director, Membership Marketing vs Director Of Sales And Marketing

Updated January 8, 2025

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