Director of industrial relations vs senior director of marketing

The differences between directors of industrial relations and senior directors of marketing can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a director of industrial relations and a senior director of marketing. Additionally, a senior director of marketing has an average salary of $159,916, which is higher than the $132,820 average annual salary of a director of industrial relations.

The top three skills for a director of industrial relations include excellent interpersonal, CRM and business development. The most important skills for a senior director of marketing are digital marketing, email marketing, and SR.

Director of industrial relations vs senior director of marketing overview

	Director Of Industrial Relations	Senior Director Of Marketing
Yearly salary	$132,820	$159,916
Hourly rate	$63.86	$76.88
Growth rate	10%	10%
Number of jobs	53,826	106,180
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 74%	Bachelor's Degree, 75%
Average age	39	39
Years of experience	10	10

Director of industrial relations vs senior director of marketing salary

Directors of industrial relations and senior directors of marketing have different pay scales, as shown below.

	Director Of Industrial Relations	Senior Director Of Marketing
Average salary	$132,820	$159,916
Salary range	Between $93,000 And $188,000	Between $112,000 And $226,000
Highest paying City	San Francisco, CA	San Francisco, CA
Highest paying state	Rhode Island	California
Best paying company	Aspiration	Washington Prime Group
Best paying industry	Technology	Media

Differences between director of industrial relations and senior director of marketing education

There are a few differences between a director of industrial relations and a senior director of marketing in terms of educational background:

	Director Of Industrial Relations	Senior Director Of Marketing
Most common degree	Bachelor's Degree, 74%	Bachelor's Degree, 75%
Most common major	Business	Business
Most common college	University of Georgia	University of Georgia

Director of industrial relations vs senior director of marketing demographics

Here are the differences between directors of industrial relations' and senior directors of marketing' demographics:

	Director Of Industrial Relations	Senior Director Of Marketing
Average age	39	39
Gender ratio	Male, 69.2% Female, 30.8%	Male, 57.9% Female, 42.1%
Race ratio	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	10%

Differences between director of industrial relations and senior director of marketing duties and responsibilities

Director of industrial relations example responsibilities.

Negotiate, manage and leverage industry association partnerships to support sales and marketing goals.
Provide strategic oversight and a strong business approach to managing existing systems and developing enhance models for future events.
Support on implementing new software (ERP - CRM) in the companies holding.
Stabilize CRM system, rebuild and realign talent, design new incentive program.
Direct the identification and development of reporting and analytics packages measuring sales and marketing outcomes against state business goals and metrics.
Collaborate with SVP in quality control and reduction of rework strategy; eliminating waste and streamlining productivity.

Senior director of marketing example responsibilities.

Architect EMEA demand creation/direct response model to manage and measure sales pipeline.
Create and lead WW standard deployment of marketing tools for EMEA and APAC.
Manage and initiate the development of first marketing department for regional start-up healthcare chain.
Lead support of marketing programs for the dealer partner channel co-op programs, MDF and advertising campaigns.
Lead cross functional teams of company operations, franchisees and finance to build co-op marketing plans to drive profitable sales.
Rehabilitate Salesforce implementation that lead to proper pipeline management, sales forecasting, and customer communication.

Director of industrial relations vs senior director of marketing skills

Common director of industrial relations skills

Excellent Interpersonal, 17%
CRM, 11%
Business Development, 10%
Client Relationships, 6%
Business Plan, 5%
Client Facing, 5%

Common senior director of marketing skills

Digital Marketing, 19%
Email Marketing, 7%
SR, 7%
Integrated Marketing, 4%
Marketing Campaigns, 4%
Market Research, 4%

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Director Of Industrial Relations
Director Of Industrial Relations vs Senior Director Of Marketing

Updated January 8, 2025

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