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The differences between directors of marketing and events and directors of events can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 8-10 years to become a director of marketing and events, becoming a director of events takes usually requires 1-2 years. Additionally, a director of marketing and events has an average salary of $83,311, which is higher than the $65,971 average annual salary of a director of events.
The top three skills for a director of marketing and events include event planning, marketing campaigns and event logistics. The most important skills for a director of events are customer service, event management, and customer satisfaction.
| Director Of Marketing And Events | Director Of Events | |
| Yearly salary | $83,311 | $65,971 |
| Hourly rate | $40.05 | $31.72 |
| Growth rate | 10% | 18% |
| Number of jobs | 100,605 | 8,520 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 78% | Bachelor's Degree, 77% |
| Average age | 39 | 38 |
| Years of experience | 10 | 2 |
The job of a director of marketing and events is to develop and deliver an organization's marketing strategy and events program. As a director of marketing and events, you will perform a variety of duties and responsibilities. These include promoting the organization's policies, brand, and core values, and identifying opportunities for marketing and promotion. You are responsible for developing a network of media contacts and organizing company events from proposal to delivery. Additionally, you will be responsible for organizing event sponsorship and delivering events within budget and on time.
An event director or director of the event is responsible for organizing a successful execution of an event. This job is demanding and involves a varied range of tasks and obligations, from planning and overseeing the cast and crew recruited, supervise training for effective execution of the event. They manage how to effectively deal with people from staff and crew to sponsors, and talents, especially in tight schedules and difficult circumstances. Moreover, the event director is the representative of the event when dealing with the benefactors of the event, media group for promotion coverage, and people outside the industry.
Directors of marketing and events and directors of events have different pay scales, as shown below.
| Director Of Marketing And Events | Director Of Events | |
| Average salary | $83,311 | $65,971 |
| Salary range | Between $45,000 And $152,000 | Between $38,000 And $112,000 |
| Highest paying City | - | Boston, MA |
| Highest paying state | - | Massachusetts |
| Best paying company | - | CrowdStrike |
| Best paying industry | - | Technology |
There are a few differences between a director of marketing and events and a director of events in terms of educational background:
| Director Of Marketing And Events | Director Of Events | |
| Most common degree | Bachelor's Degree, 78% | Bachelor's Degree, 77% |
| Most common major | Business | Business |
| Most common college | University of Georgia | San Diego State University |
Here are the differences between directors of marketing and events' and directors of events' demographics:
| Director Of Marketing And Events | Director Of Events | |
| Average age | 39 | 38 |
| Gender ratio | Male, 34.6% Female, 65.4% | Male, 34.1% Female, 65.9% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 11.2% Unknown, 4.7% Hispanic or Latino, 16.2% Asian, 5.9% White, 61.8% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 16% |