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The differences between directors of marketing and events and directors of special events can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 8-10 years to become a director of marketing and events, becoming a director of special events takes usually requires 2-4 years. Additionally, a director of marketing and events has an average salary of $83,311, which is higher than the $63,671 average annual salary of a director of special events.
The top three skills for a director of marketing and events include event planning, marketing campaigns and event logistics. The most important skills for a director of special events are event planning, alumni, and event management.
| Director Of Marketing And Events | Director Of Special Events | |
| Yearly salary | $83,311 | $63,671 |
| Hourly rate | $40.05 | $30.61 |
| Growth rate | 10% | 8% |
| Number of jobs | 100,605 | 23,252 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 78% | Bachelor's Degree, 79% |
| Average age | 39 | 42 |
| Years of experience | 10 | 4 |
The job of a director of marketing and events is to develop and deliver an organization's marketing strategy and events program. As a director of marketing and events, you will perform a variety of duties and responsibilities. These include promoting the organization's policies, brand, and core values, and identifying opportunities for marketing and promotion. You are responsible for developing a network of media contacts and organizing company events from proposal to delivery. Additionally, you will be responsible for organizing event sponsorship and delivering events within budget and on time.
A director of special events spearheads and oversees the planning and execution of various events, ensuring everything runs smoothly and efficiently. They typically set goals and guidelines, manage schedules and timelines, outline plans and strategies, coordinate managers and different departments, and liaise with vendors and suppliers, building positive business relationships in the process. Moreover, as a director, it is essential to lead and encourage staff to reach goals while implementing and promoting the company's policies and regulations, including its vision and mission.
Directors of marketing and events and directors of special events have different pay scales, as shown below.
| Director Of Marketing And Events | Director Of Special Events | |
| Average salary | $83,311 | $63,671 |
| Salary range | Between $45,000 And $152,000 | Between $35,000 And $113,000 |
| Highest paying City | - | San Francisco, CA |
| Highest paying state | - | California |
| Best paying company | - | NRDC |
| Best paying industry | - | Professional |
There are a few differences between a director of marketing and events and a director of special events in terms of educational background:
| Director Of Marketing And Events | Director Of Special Events | |
| Most common degree | Bachelor's Degree, 78% | Bachelor's Degree, 79% |
| Most common major | Business | Business |
| Most common college | University of Georgia | Stanford University |
Here are the differences between directors of marketing and events' and directors of special events' demographics:
| Director Of Marketing And Events | Director Of Special Events | |
| Average age | 39 | 42 |
| Gender ratio | Male, 34.6% Female, 65.4% | Male, 25.1% Female, 74.9% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 5.8% Unknown, 4.7% Hispanic or Latino, 9.0% Asian, 5.1% White, 75.1% American Indian and Alaska Native, 0.4% |
| LGBT Percentage | 10% | 16% |