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The differences between event marketing assistants and marketing executives can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become an event marketing assistant, becoming a marketing executive takes usually requires 8-10 years. Additionally, a marketing executive has an average salary of $73,499, which is higher than the $30,703 average annual salary of an event marketing assistant.
The top three skills for an event marketing assistant include event planning, press releases and facebook. The most important skills for a marketing executive are digital marketing, marketing campaigns, and product development.
| Event Marketing Assistant | Marketing Executive | |
| Yearly salary | $30,703 | $73,499 |
| Hourly rate | $14.76 | $35.34 |
| Growth rate | 19% | 10% |
| Number of jobs | 78,729 | 145,040 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 80% | Bachelor's Degree, 70% |
| Average age | 37 | 39 |
| Years of experience | 6 | 10 |
Event marketing assistants are professionals who are responsible for helping other marketing professionals promote their brand, product, or service with an in-person or real-time engagement. These assistants must collaborate with advertisers and production managers to help market their products as well as edit and design promotional materials. They are required to manage all social media accounts, such as Facebook and Twitter, to analyze growth and activity. Event marketing assistants must also draft and distribute press releases to promote small and large-scale events.
A marketing executive is responsible for developing effective marketing strategies and promotional campaigns to drive revenues and increase the business' profitability. Marketing executives work closely with the rest of the marketing team to analyze current market trends and design new products and services to meet the public's needs and demands. They also monitor expenses and find efficient ways to reduce costs without compromising the quality of the products. A marketing executive must have excellent communication and leadership skills, especially on guiding the sales team and maximize their productivity and sales potentials by organizing sales training and programs.
Event marketing assistants and marketing executives have different pay scales, as shown below.
| Event Marketing Assistant | Marketing Executive | |
| Average salary | $30,703 | $73,499 |
| Salary range | Between $23,000 And $39,000 | Between $49,000 And $108,000 |
| Highest paying City | - | San Francisco, CA |
| Highest paying state | - | Nevada |
| Best paying company | - | Microsoft |
| Best paying industry | - | Retail |
There are a few differences between an event marketing assistant and a marketing executive in terms of educational background:
| Event Marketing Assistant | Marketing Executive | |
| Most common degree | Bachelor's Degree, 80% | Bachelor's Degree, 70% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between event marketing assistants' and marketing executives' demographics:
| Event Marketing Assistant | Marketing Executive | |
| Average age | 37 | 39 |
| Gender ratio | Male, 26.3% Female, 73.7% | Male, 47.2% Female, 52.8% |
| Race ratio | Black or African American, 5.1% Unknown, 5.0% Hispanic or Latino, 12.1% Asian, 11.1% White, 66.6% American Indian and Alaska Native, 0.1% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |