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Executive vice president marketing vs marketing consultant

The differences between executive vice presidents marketing and marketing consultants can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 8-10 years to become an executive vice president marketing, becoming a marketing consultant takes usually requires 4-6 years. Additionally, an executive vice president marketing has an average salary of $225,142, which is higher than the $70,593 average annual salary of a marketing consultant.

The top three skills for an executive vice president marketing include corporate strategy, digital marketing and product development. The most important skills for a marketing consultant are customer service, web content, and media sales.

Executive vice president marketing vs marketing consultant overview

Executive Vice President MarketingMarketing Consultant
Yearly salary$225,142$70,593
Hourly rate$108.24$33.94
Growth rate10%19%
Number of jobs170,08388,935
Job satisfaction--
Most common degreeBachelor's Degree, 73%Bachelor's Degree, 75%
Average age3937
Years of experience106

Executive vice president marketing vs marketing consultant salary

Executive vice presidents marketing and marketing consultants have different pay scales, as shown below.

Executive Vice President MarketingMarketing Consultant
Average salary$225,142$70,593
Salary rangeBetween $117,000 And $432,000Between $44,000 And $112,000
Highest paying CityLos Angeles, CAWilmington, DE
Highest paying stateCaliforniaDelaware
Best paying companyEstée LauderMeta
Best paying industryHospitalityTechnology

Differences between executive vice president marketing and marketing consultant education

There are a few differences between an executive vice president marketing and a marketing consultant in terms of educational background:

Executive Vice President MarketingMarketing Consultant
Most common degreeBachelor's Degree, 73%Bachelor's Degree, 75%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Executive vice president marketing vs marketing consultant demographics

Here are the differences between executive vice presidents marketing' and marketing consultants' demographics:

Executive Vice President MarketingMarketing Consultant
Average age3937
Gender ratioMale, 64.6% Female, 35.4%Male, 46.0% Female, 54.0%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.7% Asian, 10.8% White, 65.9% American Indian and Alaska Native, 0.1%
LGBT Percentage10%10%

Differences between executive vice president marketing and marketing consultant duties and responsibilities

Executive vice president marketing example responsibilities.

  • Manage ROI through revenue & profit per page and revenue per customer type.
  • Develop and manage marketing programs and partner integration for industry marketing in government, healthcare and education markets.
  • Launch SEM, SEO, online advertising, social campaign and daily deals.
  • Direct a successful SEO and link-building campaign to increase the website s credibility and drive traffic.
  • Drive strategy, creation, and oversee execution of all marketing activities to drive positive ROI or increase brand awareness nationally.
  • Create and deliver multimillion-dollar B2B and B2C communications to facilitate launch of service.
  • Show more

Marketing consultant example responsibilities.

  • Contact inbound leads using HubSpot.
  • Design, deploy and manage end-to-end marketing automate solutions (Pardot and Hubspot).
  • Work with a B2C transportation provider to manage the day-to-day tasks for web advertising campaigns.
  • Set and achieve target sales goals by utilizing sales strategies and CRM tools such as cold calling and Pardot.
  • Lead an international team of marketing professionals and graphic designers in a complete rebranding of client's website and marketing materials.
  • Manage online affiliate marketing tactics utilizing blogs and PPC campaigns
  • Show more

Executive vice president marketing vs marketing consultant skills

Common executive vice president marketing skills
  • Corporate Strategy, 9%
  • Digital Marketing, 9%
  • Product Development, 7%
  • Revenue Growth, 6%
  • Website Development, 5%
  • Business Development, 4%
Common marketing consultant skills
  • Customer Service, 12%
  • Web Content, 10%
  • Media Sales, 10%
  • Digital Marketing, 8%
  • Marketing Campaigns, 6%
  • Salesforce Marketing Cloud, 4%

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