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General sales manager vs inside sales manager

The differences between general sales managers and inside sales managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a general sales manager and an inside sales manager. Additionally, a general sales manager has an average salary of $118,744, which is higher than the $78,425 average annual salary of an inside sales manager.

The top three skills for a general sales manager include customer service, dealership and customer satisfaction. The most important skills for an inside sales manager are customer service, CRM, and salesforce.

General sales manager vs inside sales manager overview

General Sales ManagerInside Sales Manager
Yearly salary$118,744$78,425
Hourly rate$57.09$37.70
Growth rate5%5%
Number of jobs196,210129,882
Job satisfaction--
Most common degreeBachelor's Degree, 63%Bachelor's Degree, 69%
Average age4646
Years of experience88

What does a general sales manager do?

General sales managers are responsible for monitoring the daily operation of the sales team and analyze marketing strategies to improve sales performance and generate more revenues. General sales managers develop strategic plans, adjust sales quotas as needed, identify business opportunities, research current market trends, and evaluate the annual budget. General sales managers also respond to the customers' inquiries and high-level complaints, providing immediate resolutions to ensure customer satisfaction. A general sales manager must have excellent communication and leadership skills to handle the sales department, especially on sales techniques in reaching the business' profitability goals.

What does an inside sales manager do?

An inside sales manager is the one who leads the sales team to meet the organization's sales targets. The sales managers recruit, handle, and train the professional development of the sales team. It is their duty to set the goals of the company, provide sales reports, set departmental budgets, and track sales. They collaborate with the marketing department to make sure that the sales staff receives quality leads. Also, they address and resolve complaints from customers.

General sales manager vs inside sales manager salary

General sales managers and inside sales managers have different pay scales, as shown below.

General Sales ManagerInside Sales Manager
Average salary$118,744$78,425
Salary rangeBetween $71,000 And $196,000Between $49,000 And $123,000
Highest paying CityWestport, CTSan Francisco, CA
Highest paying stateMaineMassachusetts
Best paying companyMetaAccenture
Best paying industryProfessionalTechnology

Differences between general sales manager and inside sales manager education

There are a few differences between a general sales manager and an inside sales manager in terms of educational background:

General Sales ManagerInside Sales Manager
Most common degreeBachelor's Degree, 63%Bachelor's Degree, 69%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Southern California

General sales manager vs inside sales manager demographics

Here are the differences between general sales managers' and inside sales managers' demographics:

General Sales ManagerInside Sales Manager
Average age4646
Gender ratioMale, 85.5% Female, 14.5%Male, 63.3% Female, 36.7%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%7%

Differences between general sales manager and inside sales manager duties and responsibilities

General sales manager example responsibilities.

  • Manage financial bookkeeping for the company using Quickbooks.
  • Manage hotel through complete interior/exterior renovation and flag change to IHG brand.
  • Develop new sales leads for group, LNR corporate, and leisure travel.
  • Manage all LNR and CRN rates in accordance with brand standards and hotel needs.
  • Manage front office, executing plans to increase occupancy and ADR through walk-ins, up-sells, and management of rate variance.
  • Manage all scheduling and payroll functions to maximize sales and productivity while meeting/exceeding company financial goals.
  • Show more

Inside sales manager example responsibilities.

  • Implement and enforce SalesForce usage for entering leads and using the system through the customer sales cycle.
  • Achieve proficiency in all aspects of international business from documentation to freight logistics to pricing negotiations.
  • Leverage other sales office resources and administrative/support staff to achieve personal and team relate revenue goals.
  • Account management of detail information into CRM regarding all sales call activity and new business initiatives.
  • Conduct PowerPoint presentations to potential clients as well as new and existing businesses.
  • Focus on software upgrades and migrations to current software products (SAAS environment).
  • Show more

General sales manager vs inside sales manager skills

Common general sales manager skills
  • Customer Service, 15%
  • Dealership, 12%
  • Customer Satisfaction, 6%
  • Sales Management, 6%
  • Sales Process, 4%
  • Sales Training, 3%
Common inside sales manager skills
  • Customer Service, 13%
  • CRM, 10%
  • Salesforce, 6%
  • Customer Satisfaction, 5%
  • Product Knowledge, 5%
  • Sales Process, 4%

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