Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
The differences between global brand managers and global account managers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 8-10 years to become a global brand manager, becoming a global account manager takes usually requires 6-8 years. Additionally, a global account manager has an average salary of $123,233, which is higher than the $114,380 average annual salary of a global brand manager.
The top three skills for a global brand manager include brand management, market research and project management. The most important skills for a global account manager are global account, account management, and customer satisfaction.
| Global Brand Manager | Global Account Manager | |
| Yearly salary | $114,380 | $123,233 |
| Hourly rate | $54.99 | $59.25 |
| Growth rate | 10% | 5% |
| Number of jobs | 96,013 | 173,713 |
| Job satisfaction | - | 5 |
| Most common degree | Bachelor's Degree, 73% | Bachelor's Degree, 79% |
| Average age | 39 | 46 |
| Years of experience | 10 | 8 |
Global brand managers are professionals who are responsible for managing and implementing marketing activities of an organization's products and services to ensure maximum sales in the international market. These managers must align their development and marketing strategy by conducting meetings with product teams and other key stakeholders. They are required to provide creative direction and leadership so that they can maximize brand equity. Global brand managers must also coordinate international market research activities to track competitors and create business strategies.
Global Account Managers are employees who oversee the company's client accounts. They are part of the company's sales departments, and they specialize in ensuring that clients would continue their partnership or engagement with the company. They are in charge of taking care of their clients who are, at times, in different areas or regions. Global account managers look at the company's sales performance and recommend action steps to improve performance. They often take on challenging client accounts and manage the clients' relationship with the company. Global Account Managers also come up with strategies to ensure client engagement, retention, and loyalty.
Global brand managers and global account managers have different pay scales, as shown below.
| Global Brand Manager | Global Account Manager | |
| Average salary | $114,380 | $123,233 |
| Salary range | Between $86,000 And $151,000 | Between $87,000 And $174,000 |
| Highest paying City | Pawtucket, RI | San Francisco, CA |
| Highest paying state | Rhode Island | California |
| Best paying company | Meta | Meta |
| Best paying industry | Manufacturing | Technology |
There are a few differences between a global brand manager and a global account manager in terms of educational background:
| Global Brand Manager | Global Account Manager | |
| Most common degree | Bachelor's Degree, 73% | Bachelor's Degree, 79% |
| Most common major | Marketing | Business |
| Most common college | University of Georgia | University of Southern California |
Here are the differences between global brand managers' and global account managers' demographics:
| Global Brand Manager | Global Account Manager | |
| Average age | 39 | 46 |
| Gender ratio | Male, 44.6% Female, 55.4% | Male, 72.6% Female, 27.4% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 7% |