Internet researcher vs marketing consultant

The differences between internet researchers and marketing consultants can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both an internet researcher and a marketing consultant. Additionally, a marketing consultant has an average salary of $70,593, which is higher than the $24,970 average annual salary of an internet researcher.

The top three skills for an internet researcher include company database, research strategies and search engine. The most important skills for a marketing consultant are customer service, web content, and media sales.

Internet researcher vs marketing consultant overview

	Internet Researcher	Marketing Consultant
Yearly salary	$24,970	$70,593
Hourly rate	$12.00	$33.94
Growth rate	19%	19%
Number of jobs	14,901	88,935
Job satisfaction	5	-
Most common degree	Bachelor's Degree, 59%	Bachelor's Degree, 75%
Average age	37	37
Years of experience	6	6

Internet researcher vs marketing consultant salary

Internet researchers and marketing consultants have different pay scales, as shown below.

	Internet Researcher	Marketing Consultant
Average salary	$24,970	$70,593
Salary range	Between $6,000 And $89,000	Between $44,000 And $112,000
Highest paying City	-	Wilmington, DE
Highest paying state	-	Delaware
Best paying company	-	Meta
Best paying industry	-	Technology

Differences between internet researcher and marketing consultant education

There are a few differences between an internet researcher and a marketing consultant in terms of educational background:

	Internet Researcher	Marketing Consultant
Most common degree	Bachelor's Degree, 59%	Bachelor's Degree, 75%
Most common major	Business	Business
Most common college	University of Georgia	University of Georgia

Internet researcher vs marketing consultant demographics

Here are the differences between internet researchers' and marketing consultants' demographics:

	Internet Researcher	Marketing Consultant
Average age	37	37
Gender ratio	Male, 41.0% Female, 59.0%	Male, 46.0% Female, 54.0%
Race ratio	Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.7% Asian, 10.6% White, 66.3% American Indian and Alaska Native, 0.1%	Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.7% Asian, 10.8% White, 65.9% American Indian and Alaska Native, 0.1%
LGBT Percentage	10%	10%

Differences between internet researcher and marketing consultant duties and responsibilities

Internet researcher example responsibilities.

Create Linux shell scripts to automate common process which severely reduce manual work load and processing time for the entire lab.
Update web pages using CSS style sheets and copy-pasting HTML code.
Design and fabricate self-assembled DNA cascades apply for heavy metal detection.
Detail internet searches conduct in LinkedIn for large multi-national organizations to support recruiting efforts.
Apply several molecular techniques - DNA extractions, quantification, amplification, purification and sequencing.
Conduct chemical and physical laboratory tests to assist in making qualitative or quantitative analyses of solid and liquid materials after synthesis.

Marketing consultant example responsibilities.

Contact inbound leads using HubSpot.
Design, deploy and manage end-to-end marketing automate solutions (Pardot and Hubspot).
Work with a B2C transportation provider to manage the day-to-day tasks for web advertising campaigns.
Set and achieve target sales goals by utilizing sales strategies and CRM tools such as cold calling and Pardot.
Lead an international team of marketing professionals and graphic designers in a complete rebranding of client's website and marketing materials.
Manage online affiliate marketing tactics utilizing blogs and PPC campaigns

Internet researcher vs marketing consultant skills

Common internet researcher skills

Company Database, 24%
Research Strategies, 21%
Search Engine, 15%
Linkedin, 9%
Data Management, 4%
HTML, 4%

Common marketing consultant skills

Customer Service, 12%
Web Content, 10%
Media Sales, 10%
Digital Marketing, 8%
Marketing Campaigns, 6%
Salesforce Marketing Cloud, 4%

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Internet Researcher
Internet Researcher vs Marketing Consultant

Updated January 8, 2025

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