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The differences between internet sales directors and directors of sales and marketing can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both an internet sales director and a director of sales and marketing. Additionally, a director of sales and marketing has an average salary of $117,348, which is higher than the $69,340 average annual salary of an internet sales director.
The top three skills for an internet sales director include customer satisfaction, executive management and CRM. The most important skills for a director of sales and marketing are customer service, product development, and strategic sales.
| Internet Sales Director | Director Of Sales And Marketing | |
| Yearly salary | $69,340 | $117,348 |
| Hourly rate | $33.34 | $56.42 |
| Growth rate | 5% | 5% |
| Number of jobs | 51,649 | 132,459 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 62% | Bachelor's Degree, 75% |
| Average age | 46 | 46 |
| Years of experience | 8 | 8 |
An internet sales director develops budget and sales projections via the internet through websites, digital marketing channels, and social media to boost sales, promote business, and develop innovative sales strategies. He/she manages the internet manager and supervises the entire sales and internet department and all their operations. Skills required for this position include a comprehensive understanding of websites, vendor relationships, inventory tools, social media and reputation management, excellent sales and negotiation skills, good planning and organizational skills, excellent communication skills, and the ability to motivate and lead a team.
A director of sales and marketing's responsibilities revolve around overseeing the sales, budgets, and all programs related to marketing. They must implement budget goals and revenue targets, evaluate the progress of the various teams, participate in securing sales and reaching out to high profile clients, and even negotiate contracts. Furthermore, they have the discretion to assign pricing and discounts, strategize ways to build a more substantial client base, and lead a team of skilled professionals to boost sales and improve client satisfaction.
Internet sales directors and directors of sales and marketing have different pay scales, as shown below.
| Internet Sales Director | Director Of Sales And Marketing | |
| Average salary | $69,340 | $117,348 |
| Salary range | Between $37,000 And $126,000 | Between $73,000 And $188,000 |
| Highest paying City | - | Urban Honolulu, HI |
| Highest paying state | - | Hawaii |
| Best paying company | - | Quidel |
| Best paying industry | - | Manufacturing |
There are a few differences between an internet sales director and a director of sales and marketing in terms of educational background:
| Internet Sales Director | Director Of Sales And Marketing | |
| Most common degree | Bachelor's Degree, 62% | Bachelor's Degree, 75% |
| Most common major | Business | Business |
| Most common college | University of Southern California | University of Southern California |
Here are the differences between internet sales directors' and directors of sales and marketing' demographics:
| Internet Sales Director | Director Of Sales And Marketing | |
| Average age | 46 | 46 |
| Gender ratio | Male, 76.6% Female, 23.4% | Male, 62.1% Female, 37.9% |
| Race ratio | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 7% | 7% |