Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
The differences between internet sales directors and general sales managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both an internet sales director and a general sales manager. Additionally, a general sales manager has an average salary of $118,744, which is higher than the $69,340 average annual salary of an internet sales director.
The top three skills for an internet sales director include customer satisfaction, executive management and CRM. The most important skills for a general sales manager are customer service, dealership, and customer satisfaction.
| Internet Sales Director | General Sales Manager | |
| Yearly salary | $69,340 | $118,744 |
| Hourly rate | $33.34 | $57.09 |
| Growth rate | 5% | 5% |
| Number of jobs | 51,649 | 196,210 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 62% | Bachelor's Degree, 63% |
| Average age | 46 | 46 |
| Years of experience | 8 | 8 |
An internet sales director develops budget and sales projections via the internet through websites, digital marketing channels, and social media to boost sales, promote business, and develop innovative sales strategies. He/she manages the internet manager and supervises the entire sales and internet department and all their operations. Skills required for this position include a comprehensive understanding of websites, vendor relationships, inventory tools, social media and reputation management, excellent sales and negotiation skills, good planning and organizational skills, excellent communication skills, and the ability to motivate and lead a team.
General sales managers are responsible for monitoring the daily operation of the sales team and analyze marketing strategies to improve sales performance and generate more revenues. General sales managers develop strategic plans, adjust sales quotas as needed, identify business opportunities, research current market trends, and evaluate the annual budget. General sales managers also respond to the customers' inquiries and high-level complaints, providing immediate resolutions to ensure customer satisfaction. A general sales manager must have excellent communication and leadership skills to handle the sales department, especially on sales techniques in reaching the business' profitability goals.
Internet sales directors and general sales managers have different pay scales, as shown below.
| Internet Sales Director | General Sales Manager | |
| Average salary | $69,340 | $118,744 |
| Salary range | Between $37,000 And $126,000 | Between $71,000 And $196,000 |
| Highest paying City | - | Westport, CT |
| Highest paying state | - | Maine |
| Best paying company | - | Meta |
| Best paying industry | - | Professional |
There are a few differences between an internet sales director and a general sales manager in terms of educational background:
| Internet Sales Director | General Sales Manager | |
| Most common degree | Bachelor's Degree, 62% | Bachelor's Degree, 63% |
| Most common major | Business | Business |
| Most common college | University of Southern California | University of Southern California |
Here are the differences between internet sales directors' and general sales managers' demographics:
| Internet Sales Director | General Sales Manager | |
| Average age | 46 | 46 |
| Gender ratio | Male, 76.6% Female, 23.4% | Male, 85.5% Female, 14.5% |
| Race ratio | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 7% | 7% |