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Manager, product management vs marketing manager/project manager

The differences between managers, product management and marketing manager/project managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a manager, product management and a marketing manager/project manager. Additionally, a manager, product management has an average salary of $123,250, which is higher than the $78,368 average annual salary of a marketing manager/project manager.

The top three skills for a manager, product management include product management, healthcare and project management. The most important skills for a marketing manager/project manager are project management, digital marketing, and marketing campaigns.

Manager, product management vs marketing manager/project manager overview

Manager, Product ManagementMarketing Manager/Project Manager
Yearly salary$123,250$78,368
Hourly rate$59.25$37.68
Growth rate10%10%
Number of jobs188,083187,949
Job satisfaction--
Most common degreeBachelor's Degree, 69%Bachelor's Degree, 77%
Average age3939
Years of experience1010

What does a manager, product management do?

A manager of product management's role is to supervise and oversee the design and development of new products and services, ensuring efficiency and customer satisfaction. Their responsibilities revolve around conducting research and analysis to determine new opportunities and demands of customers, keeping abreast of all the market trends, and collaborating with other designers and analysts to devise new ideas. One may also perform clerical tasks such as preparing progress reports, creating presentations, resolving issues and concerns, and maintaining data, all while adhering to the policies and regulations of the company.

What does a marketing manager/project manager do?

A marketing manager/project manager oversees a company's marketing programs and projects, aiming to attract more customers and increase the brand value of a business, product, or service. They primarily perform market research and assessments to identify marketing trends and opportunities, gather and analyze data to generate business leads, study the consumer and competitors in the industry, and identify the weaknesses and strengths of existing marketing projects, utilizing information to enhance operations. Additionally, a marketing manager/project manager leads operations and empowers staff while implementing company policies and industry standards.

Manager, product management vs marketing manager/project manager salary

Managers, product management and marketing manager/project managers have different pay scales, as shown below.

Manager, Product ManagementMarketing Manager/Project Manager
Average salary$123,250$78,368
Salary rangeBetween $93,000 And $163,000Between $56,000 And $109,000
Highest paying CitySan Francisco, CACarson City, NV
Highest paying stateCaliforniaNevada
Best paying companyMetaMeta
Best paying industryStart-upTechnology

Differences between manager, product management and marketing manager/project manager education

There are a few differences between a manager, product management and a marketing manager/project manager in terms of educational background:

Manager, Product ManagementMarketing Manager/Project Manager
Most common degreeBachelor's Degree, 69%Bachelor's Degree, 77%
Most common majorBusinessBusiness
Most common collegeUniversity of Wisconsin - MadisonUniversity of Georgia

Manager, product management vs marketing manager/project manager demographics

Here are the differences between managers, product management' and marketing manager/project managers' demographics:

Manager, Product ManagementMarketing Manager/Project Manager
Average age3939
Gender ratioMale, 62.0% Female, 38.0%Male, 38.1% Female, 61.9%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between manager, product management and marketing manager/project manager duties and responsibilities

Manager, product management example responsibilities.

  • Lead pricing strategy and GTM positioning and global price structures.
  • Lead multiple projects/programs in an agile environment conducting scrum ceremonies and delivering business value.
  • Conduct market/customer research; define requirements, KPIs.
  • Develop Java client code to utilize the new communication protocol.
  • Establish CRM database for golf market and develop performance measures to ensure sales utilization and compliance.
  • Implement CRM functionality find through market analysis eliminating client complaints.
  • Show more

Marketing manager/project manager example responsibilities.

  • Manage client's $120K SEM budget; make allocations toward competitor analysis, keyword research and linking strategies.
  • Manage SEO and SEM programs including optimization of landing pages and A/B campaign testing with PPC and social media ads.
  • Define and program manage nurture campaigns utilizing CRM database.
  • Manage sensitive digital and print archives of value historic and current photography.
  • Plan and manage communication projects including writing newsletters, brochures, annual reports and producing videos and PowerPoint presentations.
  • Assist in developing websites by writing HTML5, CSS, and JavaScript code.
  • Show more

Manager, product management vs marketing manager/project manager skills

Common manager, product management skills
  • Product Management, 11%
  • Healthcare, 5%
  • Project Management, 4%
  • Patients, 4%
  • Lifecycle Management, 4%
  • Cloud, 3%
Common marketing manager/project manager skills
  • Project Management, 17%
  • Digital Marketing, 12%
  • Marketing Campaigns, 7%
  • PowerPoint, 5%
  • Email Campaigns, 3%
  • Email Marketing, 3%

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