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Manager, research projects vs marketing specialist

The differences between managers, research projects and marketing specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a manager, research projects and a marketing specialist. Additionally, a manager, research projects has an average salary of $70,818, which is higher than the $54,942 average annual salary of a marketing specialist.

The top three skills for a manager, research projects include project management, data collection and patients. The most important skills for a marketing specialist are digital marketing, marketing campaigns, and project management.

Manager, research projects vs marketing specialist overview

Manager, Research ProjectsMarketing Specialist
Yearly salary$70,818$54,942
Hourly rate$34.05$26.41
Growth rate19%19%
Number of jobs50,60487,145
Job satisfaction--
Most common degreeBachelor's Degree, 67%Bachelor's Degree, 78%
Average age3737
Years of experience66

What does a manager, research projects do?

Managers of research projects are in charge of overseeing the daily operations of research projects, ensuring everything runs smoothly and efficiently. Their responsibilities typically include managing research teams, setting goals and guidelines, handling the budgets and schedules, and monitoring the progress of all efforts, resolving issues should there be any. There are also instances when they must prepare and present reports to the executives. Moreover, as a manager, it is essential to lead and encourage teams to reach goals while enforcing the company's policies and regulations.

What does a marketing specialist do?

A marketing specialist's primary responsibility revolves around conducting thorough market research and analysis to acquire extensive knowledge and understanding of a brand and how it will work in the consumer market. They must determine and come up with strategies and utilize this to develop various programs or campaigns that would be vital in bringing more awareness to the brand, thus boosting sales and improving client base. Furthermore, a marketing specialist must also use their expertise to figure out new opportunities and trends that will work for the company.

Manager, research projects vs marketing specialist salary

Managers, research projects and marketing specialists have different pay scales, as shown below.

Manager, Research ProjectsMarketing Specialist
Average salary$70,818$54,942
Salary rangeBetween $52,000 And $94,000Between $36,000 And $82,000
Highest paying CitySeattle, WASeattle, WA
Highest paying stateWashingtonWashington
Best paying companyGoogleGoogle
Best paying industryProfessionalTechnology

Differences between manager, research projects and marketing specialist education

There are a few differences between a manager, research projects and a marketing specialist in terms of educational background:

Manager, Research ProjectsMarketing Specialist
Most common degreeBachelor's Degree, 67%Bachelor's Degree, 78%
Most common majorPsychologyBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Manager, research projects vs marketing specialist demographics

Here are the differences between managers, research projects' and marketing specialists' demographics:

Manager, Research ProjectsMarketing Specialist
Average age3737
Gender ratioMale, 45.7% Female, 54.3%Male, 35.5% Female, 64.5%
Race ratioBlack or African American, 4.7% Unknown, 4.9% Hispanic or Latino, 11.2% Asian, 13.9% White, 65.2% American Indian and Alaska Native, 0.1%Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.5% Asian, 11.2% White, 65.9% American Indian and Alaska Native, 0.1%
LGBT Percentage10%10%

Differences between manager, research projects and marketing specialist duties and responsibilities

Manager, research projects example responsibilities.

  • Manage compliance issues with IRB, radiation safety, quality assurance, JCAOH, state and federal regulatory agencies.
  • Lead social path-to-purchase study, incorporating social media analytics into insight community to identify spectrum of social engagement among customers.
  • Analyze nutrition data using SPSS software.
  • Develop SPSS framework to enter / clean data.
  • Perform cognitive testing on stroke and heart failure patients in clinical setting.
  • Create community outreach materials to inform client's patients of the coming changes due to health care reform
  • Show more

Marketing specialist example responsibilities.

  • Manage company twitter feed, posting new requisitions and articles of interest.
  • Generate leads, create property postings, social media (Instagram, Facebook, etc . )
  • Manage PPC campaigns, including SEM budgeting, writing ad copy, keyword selection (incl.
  • Manage end-to- end process for the brand brochure including creative brief development, copywriting, proofreading and executive approvals.
  • Manage LinkedIn client group by promoting conversations, approving user requests to join and posting company updates and relevant content.
  • Accomplish in presentation, negotiation, and closing with demonstrate talent for establishing positive rapport and instilling client confidence and loyalty.
  • Show more

Manager, research projects vs marketing specialist skills

Common manager, research projects skills
  • Project Management, 11%
  • Data Collection, 10%
  • Patients, 8%
  • IRB, 7%
  • Public Health, 5%
  • Data Analysis, 4%
Common marketing specialist skills
  • Digital Marketing, 13%
  • Marketing Campaigns, 6%
  • Project Management, 5%
  • Email Marketing, 4%
  • PowerPoint, 4%
  • Customer Service, 4%

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