Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
The differences between marketing associates and marketing and sales coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a marketing associate and a marketing and sales coordinator. Additionally, a marketing associate has an average salary of $53,158, which is higher than the $45,306 average annual salary of a marketing and sales coordinator.
The top three skills for a marketing associate include customer service, powerpoint and digital marketing. The most important skills for a marketing and sales coordinator are trade shows, customer service, and marketing campaigns.
| Marketing Associate | Marketing And Sales Coordinator | |
| Yearly salary | $53,158 | $45,306 |
| Hourly rate | $25.56 | $21.78 |
| Growth rate | 19% | 19% |
| Number of jobs | 79,218 | 89,923 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 78% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
A marketing associate's responsibility is to perform comprehensive market research to identify the latest trends that would provide opportunities to improve the business' marketing strategies. A marketing associate's duties also include creating sales reports and advertising materials, coordinating with the sales team for promotional events, assists with the planning and execution of marketing strategies, evaluating customer satisfaction, and handling administrative tasks as needed. Marketing associates must also have excellent communication skills to help in managing client inquiries and resolve complaints immediately.
A marketing and sales coordinator is responsible for supporting the marketing and sales operations on developing promotional campaigns and marketing strategies, including analyzing the market trends to present new products and services to meet customer demands and public interests. Marketing and sales coordinators perform various administrative tasks, such as creating sales reports, responding to customers' inquiries and concerns, updating the company's social media platforms, and reaching out to existing and potential clients for new offers, generating revenues and business profitability.
Marketing associates and marketing and sales coordinators have different pay scales, as shown below.
| Marketing Associate | Marketing And Sales Coordinator | |
| Average salary | $53,158 | $45,306 |
| Salary range | Between $35,000 And $78,000 | Between $33,000 And $61,000 |
| Highest paying City | Wilmington, DE | Alameda, CA |
| Highest paying state | Delaware | Delaware |
| Best paying company | Credit Karma | AIG |
| Best paying industry | Finance | Professional |
There are a few differences between a marketing associate and a marketing and sales coordinator in terms of educational background:
| Marketing Associate | Marketing And Sales Coordinator | |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 78% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between marketing associates' and marketing and sales coordinators' demographics:
| Marketing Associate | Marketing And Sales Coordinator | |
| Average age | 37 | 37 |
| Gender ratio | Male, 44.2% Female, 55.8% | Male, 27.0% Female, 73.0% |
| Race ratio | Black or African American, 5.0% Unknown, 4.9% Hispanic or Latino, 11.8% Asian, 12.3% White, 65.8% American Indian and Alaska Native, 0.1% | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.5% Asian, 10.1% White, 67.1% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |