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Marketing & public relations manager vs community relations manager

The differences between marketing & public relations managers and community relations managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a marketing & public relations manager and a community relations manager. Additionally, a marketing & public relations manager has an average salary of $83,461, which is higher than the $71,899 average annual salary of a community relations manager.

The top three skills for a marketing & public relations manager include digital marketing, press releases and marketing campaigns. The most important skills for a community relations manager are patients, medicare, and business development.

Marketing & public relations manager vs community relations manager overview

Marketing & Public Relations ManagerCommunity Relations Manager
Yearly salary$83,461$71,899
Hourly rate$40.13$34.57
Growth rate8%8%
Number of jobs96,51632,850
Job satisfaction--
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 77%
Average age4242
Years of experience44

What does a marketing & public relations manager do?

A marketing and public relations manager coordinates all marketing and public relations activities within an organization. Their role is to coordinate all public relations activities, manage the promotion of a brand, come up with budgets for marketing campaigns, field questions from the media, deal with negative publicity, oversee the selected marketing strategy from implementation to completion, and gather information on the effectiveness of the strategy.

What does a community relations manager do?

Community Relations Managers take care of the company's relationship with a specific community. Often, they are employed by a nonprofit organization, and they take care of the community that the organization serves. They are in charge of coordinating with community leaders to identify the people's needs, creating programs that would address these needs, and raising funds for their projects. Community Relations Managers oversee the implementation of the company's community projects. They manage the project's budget and workforce allocation. Community Relations Managers ensure that the good relationship between the company and the community is maintained at all times.

Marketing & public relations manager vs community relations manager salary

Marketing & public relations managers and community relations managers have different pay scales, as shown below.

Marketing & Public Relations ManagerCommunity Relations Manager
Average salary$83,461$71,899
Salary rangeBetween $60,000 And $114,000Between $47,000 And $107,000
Highest paying CityNapa, CAWashington, DC
Highest paying stateNevadaNew Jersey
Best paying companyMillennium Physician GroupNVIDIA
Best paying industryManufacturing-

Differences between marketing & public relations manager and community relations manager education

There are a few differences between a marketing & public relations manager and a community relations manager in terms of educational background:

Marketing & Public Relations ManagerCommunity Relations Manager
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 77%
Most common majorCommunicationBusiness
Most common collegeUniversity of PennsylvaniaStanford University

Marketing & public relations manager vs community relations manager demographics

Here are the differences between marketing & public relations managers' and community relations managers' demographics:

Marketing & Public Relations ManagerCommunity Relations Manager
Average age4242
Gender ratioMale, 29.4% Female, 70.6%Male, 30.5% Female, 69.5%
Race ratioBlack or African American, 5.8% Unknown, 4.7% Hispanic or Latino, 9.0% Asian, 5.1% White, 75.0% American Indian and Alaska Native, 0.4%Black or African American, 6.1% Unknown, 4.7% Hispanic or Latino, 9.2% Asian, 5.1% White, 74.5% American Indian and Alaska Native, 0.4%
LGBT Percentage16%16%

Differences between marketing & public relations manager and community relations manager duties and responsibilities

Marketing & public relations manager example responsibilities.

  • Manage improvements to company website including new content management system and SEO to increase functionality and improve organic search rankings.
  • Maintain strong working relationships across all departments to manage successful on-site opportunities, content and multimedia asset development and spokesperson requests.
  • Implement social media strategy creating and maintaining presence on LinkedIn, Facebook, and YouTube.
  • Plan, prepare, and implement all marketing strategies and provide ROI on performance programs along with recommendations to senior/executive staff.
  • Serve as press and public relations liaison for both organizations, proactively driving website hits through target content creation and SEO.
  • Complete ROI analysis making strategic recommendations for future business.
  • Show more

Community relations manager example responsibilities.

  • Manage social networking, such as Facebook.
  • Plan and execute project grand openings and manage all social media platforms (Facebook/Twitter )
  • Manage the creation and display of both user-generate and resort-developed videos for YouTube.
  • Maintain strong working relationships across all departments to manage successful on-site opportunities, content and multimedia asset development and spokesperson requests.
  • Provide a strong database of community, affordable housing and economic development opportunities for bank to meet CRA goals.
  • Provide continuing education to patients and families regarding palliative/hospice care services and placement options.
  • Show more

Marketing & public relations manager vs community relations manager skills

Common marketing & public relations manager skills
  • Digital Marketing, 13%
  • Press Releases, 11%
  • Marketing Campaigns, 10%
  • Brand Marketing, 7%
  • ROI, 6%
  • Marketing Mix, 5%
Common community relations manager skills
  • Patients, 19%
  • Medicare, 10%
  • Business Development, 8%
  • Community Events, 6%
  • Health Fairs, 5%
  • Local Community, 5%

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