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Media executive vs marketing consultant

The differences between media executives and marketing consultants can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 8-10 years to become a media executive, becoming a marketing consultant takes usually requires 4-6 years. Additionally, a media executive has an average salary of $76,792, which is higher than the $70,593 average annual salary of a marketing consultant.

The top three skills for a media executive include facebook, instagram and twitter. The most important skills for a marketing consultant are customer service, web content, and media sales.

Media executive vs marketing consultant overview

Media ExecutiveMarketing Consultant
Yearly salary$76,792$70,593
Hourly rate$36.92$33.94
Growth rate10%19%
Number of jobs90,09388,935
Job satisfaction--
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 75%
Average age3937
Years of experience106

Media executive vs marketing consultant salary

Media executives and marketing consultants have different pay scales, as shown below.

Media ExecutiveMarketing Consultant
Average salary$76,792$70,593
Salary rangeBetween $33,000 And $176,000Between $44,000 And $112,000
Highest paying City-Wilmington, DE
Highest paying state-Delaware
Best paying company-Meta
Best paying industry-Technology

Differences between media executive and marketing consultant education

There are a few differences between a media executive and a marketing consultant in terms of educational background:

Media ExecutiveMarketing Consultant
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 75%
Most common majorCommunicationBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Media executive vs marketing consultant demographics

Here are the differences between media executives' and marketing consultants' demographics:

Media ExecutiveMarketing Consultant
Average age3937
Gender ratioMale, 40.9% Female, 59.1%Male, 46.0% Female, 54.0%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.7% Asian, 10.8% White, 65.9% American Indian and Alaska Native, 0.1%
LGBT Percentage10%10%

Differences between media executive and marketing consultant duties and responsibilities

Media executive example responsibilities.

  • Manage company website including photography of all images, update images and information as necessary.
  • Boost ads for certain target audiences on Facebook.
  • Prepare and deliver effective monthly reports to prove ROI.
  • Optimize user experience to increase registration and purchase by analyzing key performance indicators and A/B testing results to refine acquisition funnel.
  • Organize and run several events in the community to communicate company information.

Marketing consultant example responsibilities.

  • Contact inbound leads using HubSpot.
  • Design, deploy and manage end-to-end marketing automate solutions (Pardot and Hubspot).
  • Work with a B2C transportation provider to manage the day-to-day tasks for web advertising campaigns.
  • Set and achieve target sales goals by utilizing sales strategies and CRM tools such as cold calling and Pardot.
  • Lead an international team of marketing professionals and graphic designers in a complete rebranding of client's website and marketing materials.
  • Manage online affiliate marketing tactics utilizing blogs and PPC campaigns
  • Show more

Media executive vs marketing consultant skills

Common media executive skills
  • Facebook, 11%
  • Instagram, 10%
  • Twitter, 9%
  • YouTube, 7%
  • Press Releases, 6%
  • Media Planning, 4%
Common marketing consultant skills
  • Customer Service, 12%
  • Web Content, 10%
  • Media Sales, 10%
  • Digital Marketing, 8%
  • Marketing Campaigns, 6%
  • Salesforce Marketing Cloud, 4%

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