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Media marketing director vs senior director of marketing

The differences between media marketing directors and senior directors of marketing can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a media marketing director and a senior director of marketing. Additionally, a senior director of marketing has an average salary of $159,916, which is higher than the $77,904 average annual salary of a media marketing director.

The top three skills for a media marketing director include digital marketing, facebook and kpis. The most important skills for a senior director of marketing are digital marketing, email marketing, and SR.

Media marketing director vs senior director of marketing overview

Media Marketing DirectorSenior Director Of Marketing
Yearly salary$77,904$159,916
Hourly rate$37.45$76.88
Growth rate10%10%
Number of jobs100,893106,180
Job satisfaction--
Most common degreeBachelor's Degree, 74%Bachelor's Degree, 75%
Average age3939
Years of experience1010

Media marketing director vs senior director of marketing salary

Media marketing directors and senior directors of marketing have different pay scales, as shown below.

Media Marketing DirectorSenior Director Of Marketing
Average salary$77,904$159,916
Salary rangeBetween $56,000 And $108,000Between $112,000 And $226,000
Highest paying CityProvidence, RISan Francisco, CA
Highest paying stateHawaiiCalifornia
Best paying companyAvidWashington Prime Group
Best paying industryMediaMedia

Differences between media marketing director and senior director of marketing education

There are a few differences between a media marketing director and a senior director of marketing in terms of educational background:

Media Marketing DirectorSenior Director Of Marketing
Most common degreeBachelor's Degree, 74%Bachelor's Degree, 75%
Most common majorCommunicationBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Media marketing director vs senior director of marketing demographics

Here are the differences between media marketing directors' and senior directors of marketing' demographics:

Media Marketing DirectorSenior Director Of Marketing
Average age3939
Gender ratioMale, 54.6% Female, 45.4%Male, 57.9% Female, 42.1%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between media marketing director and senior director of marketing duties and responsibilities

Media marketing director example responsibilities.

  • Develop and manage strategic B2C and B2B integrate marketing plans leveraging digital and traditional marketing efforts.
  • Monitor all social media channels such as Facebook.
  • Maintain and enhance visibility of LBSA Facebook and tweeter accounts.
  • Optimize user experience to increase registration and purchase by analyzing key performance indicators and A/B testing results to refine acquisition funnel.
  • Direct and coordinate all media creation and output for non-profit mentoring and ministry organization.

Senior director of marketing example responsibilities.

  • Architect EMEA demand creation/direct response model to manage and measure sales pipeline.
  • Create and lead WW standard deployment of marketing tools for EMEA and APAC.
  • Manage and initiate the development of first marketing department for regional start-up healthcare chain.
  • Lead support of marketing programs for the dealer partner channel co-op programs, MDF and advertising campaigns.
  • Lead cross functional teams of company operations, franchisees and finance to build co-op marketing plans to drive profitable sales.
  • Rehabilitate Salesforce implementation that lead to proper pipeline management, sales forecasting, and customer communication.
  • Show more

Media marketing director vs senior director of marketing skills

Common media marketing director skills
  • Digital Marketing, 18%
  • Facebook, 6%
  • KPIs, 5%
  • Media Planning, 5%
  • Marketing Campaigns, 5%
  • ROI, 5%
Common senior director of marketing skills
  • Digital Marketing, 19%
  • Email Marketing, 7%
  • SR, 7%
  • Integrated Marketing, 4%
  • Marketing Campaigns, 4%
  • Market Research, 4%

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