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The differences between merchandise coordinators and merchants can be seen in a few details. Each job has different responsibilities and duties. Additionally, a merchant has an average salary of $74,999, which is higher than the $36,658 average annual salary of a merchandise coordinator.
The top three skills for a merchandise coordinator include cleanliness, sales floor and merchandise presentation. The most important skills for a merchant are product development, gross margin, and market trends.
| Merchandise Coordinator | Merchant | |
| Yearly salary | $36,658 | $74,999 |
| Hourly rate | $17.62 | $36.06 |
| Growth rate | 10% | - |
| Number of jobs | 23,637 | 15,395 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 65% | Bachelor's Degree, 57% |
| Average age | 43 | 41 |
| Years of experience | 6 | - |
A merchandise coordinator is responsible for monitoring the adequacy of supply inventory, creating purchase requests, and confirming the proper labeling of products. Merchandise coordinators assist with the creative arrangement of product displays, moving merchandise to the appropriate store section, informing the customers of the promotional products and discount offers, responding to the customers' inquiries and concerns, evaluating feature products' sales reports, and resolving customer complaints. A merchandise coordinator must have excellent communication and organizational skills, following store procedures and safety regulations at all times during the operational shift.
A merchant is responsible for selling goods and services for an organization to generate revenues by reaching out to existing and potential customers and discuss the products' features. Merchants must have extensive knowledge of the goods offered by the company to be able to respond to customers' inquiries and concerns accurately. They also maintain the adequacy of inventory for store orders, create purchase requests, and analyze sales performance. A merchant coordinates with the sales and marketing team to develop efficient promotional strategies and increase brand awareness on public platforms.
Merchandise coordinators and merchants have different pay scales, as shown below.
| Merchandise Coordinator | Merchant | |
| Average salary | $36,658 | $74,999 |
| Salary range | Between $29,000 And $45,000 | Between $47,000 And $119,000 |
| Highest paying City | North Kingstown, RI | San Francisco, CA |
| Highest paying state | Rhode Island | California |
| Best paying company | New Era Cap | Levi Strauss & Co. |
| Best paying industry | Media | Finance |
There are a few differences between a merchandise coordinator and a merchant in terms of educational background:
| Merchandise Coordinator | Merchant | |
| Most common degree | Bachelor's Degree, 65% | Bachelor's Degree, 57% |
| Most common major | Business | Business |
| Most common college | University of Pennsylvania | Stanford University |
Here are the differences between merchandise coordinators' and merchants' demographics:
| Merchandise Coordinator | Merchant | |
| Average age | 43 | 41 |
| Gender ratio | Male, 27.6% Female, 72.4% | Male, 42.1% Female, 57.9% |
| Race ratio | Black or African American, 8.4% Unknown, 4.6% Hispanic or Latino, 17.7% Asian, 6.9% White, 61.7% American Indian and Alaska Native, 0.7% | Black or African American, 8.5% Unknown, 5.2% Hispanic or Latino, 23.3% Asian, 7.4% White, 55.1% American Indian and Alaska Native, 0.6% |
| LGBT Percentage | 9% | 7% |