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Project manager, sales & marketing vs marketing lead

The differences between project managers, sales & marketing and marketing leads can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a project manager, sales & marketing and a marketing lead. Additionally, a marketing lead has an average salary of $104,664, which is higher than the $100,865 average annual salary of a project manager, sales & marketing.

The top three skills for a project manager, sales & marketing include product development, project management and salesforce. The most important skills for a marketing lead are digital marketing, marketing campaigns, and project management.

Project manager, sales & marketing vs marketing lead overview

Project Manager, Sales & MarketingMarketing Lead
Yearly salary$100,865$104,664
Hourly rate$48.49$50.32
Growth rate10%10%
Number of jobs153,25392,987
Job satisfaction--
Most common degreeBachelor's Degree, 71%Bachelor's Degree, 72%
Average age3939
Years of experience1010

Project manager, sales & marketing vs marketing lead salary

Project managers, sales & marketing and marketing leads have different pay scales, as shown below.

Project Manager, Sales & MarketingMarketing Lead
Average salary$100,865$104,664
Salary rangeBetween $73,000 And $139,000Between $74,000 And $146,000
Highest paying City-San Francisco, CA
Highest paying state-California
Best paying company-Meta
Best paying industry-Technology

Differences between project manager, sales & marketing and marketing lead education

There are a few differences between a project manager, sales & marketing and a marketing lead in terms of educational background:

Project Manager, Sales & MarketingMarketing Lead
Most common degreeBachelor's Degree, 71%Bachelor's Degree, 72%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Project manager, sales & marketing vs marketing lead demographics

Here are the differences between project managers, sales & marketing' and marketing leads' demographics:

Project Manager, Sales & MarketingMarketing Lead
Average age3939
Gender ratioMale, 58.0% Female, 42.0%Male, 50.8% Female, 49.2%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between project manager, sales & marketing and marketing lead duties and responsibilities

Project manager, sales & marketing example responsibilities.

  • Manage medical billing and serve as liaison between patient and insurance including Medicaid and Medicare as required.
  • Work with advertising departments at Facebook, Google, ESPN and many more to maximize traffic.
  • Lead management team through process; identify potential service providers, write RFP, and create weighted scorecard.
  • Create business documentation and PowerPoint presentations for customers on ongoing projects.
  • Project oversight include qualitative and quantitative data collection that ultimately substantiate the value of the new foaming platform against customer KPIs.
  • Review and approve promotional and HTML content for branding, copy, and pricing compliance.
  • Show more

Marketing lead example responsibilities.

  • Launch new cloud services and manage execution across functions to reach sellers, current customers, prospects and influencers.
  • Re-Brand and manage secondary Instagram account focuse on product across multiple store locations.
  • Develop and manage marketing programs and partner integration for industry marketing in government, healthcare and education markets.
  • Re-Design marketing materials, Facebook page, LinkedIn page and website.
  • Develop blog posts, Facebook updates and tweets to spread awareness of new product or services while tracking effectiveness and ROI.
  • Coordinate and responsible for MDF fund deployment.
  • Show more

Project manager, sales & marketing vs marketing lead skills

Common project manager, sales & marketing skills
  • Product Development, 15%
  • Project Management, 13%
  • Salesforce, 6%
  • Market Research, 6%
  • Business Development, 5%
  • Press Releases, 5%
Common marketing lead skills
  • Digital Marketing, 15%
  • Marketing Campaigns, 5%
  • Project Management, 5%
  • Integrated Marketing, 3%
  • Healthcare, 3%
  • Twitter, 3%

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