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The differences between regional general managers and general sales managers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a regional general manager, becoming a general sales manager takes usually requires 6-8 years. Additionally, a general sales manager has an average salary of $118,744, which is higher than the $78,641 average annual salary of a regional general manager.
The top three skills for a regional general manager include customer service, financial performance and customer satisfaction. The most important skills for a general sales manager are customer service, dealership, and customer satisfaction.
| Regional General Manager | General Sales Manager | |
| Yearly salary | $78,641 | $118,744 |
| Hourly rate | $37.81 | $57.09 |
| Growth rate | 6% | 5% |
| Number of jobs | 362,072 | 196,210 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 66% | Bachelor's Degree, 63% |
| Average age | 44 | 46 |
| Years of experience | 6 | 8 |
Regional General Managers are assigned to lead company operations in a specific region. Their assignments are based on their skills or company needs. They handle the performance of company stores, outlets, or offices in their assigned region. Regional General Managers need to have some experience related to their area of assignment or at least be familiar with it. This would help them acclimate to the business landscape in the area. This would also help them in creating business strategies that cater to the regional context. They are expected to have high business acumen and to be strategic decision-makers.
General sales managers are responsible for monitoring the daily operation of the sales team and analyze marketing strategies to improve sales performance and generate more revenues. General sales managers develop strategic plans, adjust sales quotas as needed, identify business opportunities, research current market trends, and evaluate the annual budget. General sales managers also respond to the customers' inquiries and high-level complaints, providing immediate resolutions to ensure customer satisfaction. A general sales manager must have excellent communication and leadership skills to handle the sales department, especially on sales techniques in reaching the business' profitability goals.
Regional general managers and general sales managers have different pay scales, as shown below.
| Regional General Manager | General Sales Manager | |
| Average salary | $78,641 | $118,744 |
| Salary range | Between $46,000 And $133,000 | Between $71,000 And $196,000 |
| Highest paying City | New York, NY | Westport, CT |
| Highest paying state | New Jersey | Maine |
| Best paying company | Duke University Health System | Meta |
| Best paying industry | Government | Professional |
There are a few differences between a regional general manager and a general sales manager in terms of educational background:
| Regional General Manager | General Sales Manager | |
| Most common degree | Bachelor's Degree, 66% | Bachelor's Degree, 63% |
| Most common major | Business | Business |
| Most common college | University of Pennsylvania | University of Southern California |
Here are the differences between regional general managers' and general sales managers' demographics:
| Regional General Manager | General Sales Manager | |
| Average age | 44 | 46 |
| Gender ratio | Male, 81.7% Female, 18.3% | Male, 85.5% Female, 14.5% |
| Race ratio | Black or African American, 6.1% Unknown, 4.3% Hispanic or Latino, 14.9% Asian, 6.3% White, 67.9% American Indian and Alaska Native, 0.5% | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 7% |