Post job

Research support specialist vs marketing consultant

The differences between research support specialists and marketing consultants can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a research support specialist and a marketing consultant. Additionally, a marketing consultant has an average salary of $70,593, which is higher than the $47,994 average annual salary of a research support specialist.

The top three skills for a research support specialist include research support, data collection and research projects. The most important skills for a marketing consultant are customer service, web content, and media sales.

Research support specialist vs marketing consultant overview

Research Support SpecialistMarketing Consultant
Yearly salary$47,994$70,593
Hourly rate$23.07$33.94
Growth rate19%19%
Number of jobs123,35388,935
Job satisfaction--
Most common degreeBachelor's Degree, 65%Bachelor's Degree, 75%
Average age3737
Years of experience66

What does a research support specialist do?

A research support specialist is primarily in charge of performing administrative support and analytical tasks. Their responsibilities typically revolve around performing extensive research and analysis to gather necessary data, preparing and processing documentation on behalf of researchers, liaising with internal or external parties, troubleshooting problems, and maintaining records of all transactions. There are also instances when one must conduct studies, prepare manuscripts, develop strategies to optimize operations, and participate in implementing new research methods, all while adhering to the company or institution's policies and regulations.

What does a marketing consultant do?

A marketing consultant is responsible for utilizing their extensive retail expertise to develop strategies on how to strengthen client base and achieve better sales. Furthermore, a marketing consultant must perform research and analysis to determine opportunities for financial gains, devise plans to improve client satisfaction, assess the competition, look out for any risks, and develop its brand and image. They should also ensure that all steps taken adhere to the policies and regulations of the organization.

Research support specialist vs marketing consultant salary

Research support specialists and marketing consultants have different pay scales, as shown below.

Research Support SpecialistMarketing Consultant
Average salary$47,994$70,593
Salary rangeBetween $32,000 And $70,000Between $44,000 And $112,000
Highest paying CityBaltimore, MDWilmington, DE
Highest paying stateNew JerseyDelaware
Best paying companySandia National LabsMeta
Best paying industryEducationTechnology

Differences between research support specialist and marketing consultant education

There are a few differences between a research support specialist and a marketing consultant in terms of educational background:

Research Support SpecialistMarketing Consultant
Most common degreeBachelor's Degree, 65%Bachelor's Degree, 75%
Most common majorPsychologyBusiness
Most common collegeNorthwestern UniversityUniversity of Georgia

Research support specialist vs marketing consultant demographics

Here are the differences between research support specialists' and marketing consultants' demographics:

Research Support SpecialistMarketing Consultant
Average age3737
Gender ratioMale, 38.5% Female, 61.5%Male, 46.0% Female, 54.0%
Race ratioBlack or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.3% Asian, 12.4% White, 65.0% American Indian and Alaska Native, 0.1%Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.7% Asian, 10.8% White, 65.9% American Indian and Alaska Native, 0.1%
LGBT Percentage10%10%

Differences between research support specialist and marketing consultant duties and responsibilities

Research support specialist example responsibilities.

  • Manage data and perform statistical analyses with SAS.
  • Manage social media publications to spread awareness and notifications on Facebook.
  • Perform closure interviews while adhering to IRB protocol.
  • Serve as liaison to clients, IRB office and other stakeholders.
  • Execute protocol for current NIH fund study collecting data from couples in conflict and their adolescent children.
  • Analyze DNA instability elements to the initiation of DNA replication within oriP of Epstein - Barr virus.
  • Show more

Marketing consultant example responsibilities.

  • Contact inbound leads using HubSpot.
  • Design, deploy and manage end-to-end marketing automate solutions (Pardot and Hubspot).
  • Work with a B2C transportation provider to manage the day-to-day tasks for web advertising campaigns.
  • Set and achieve target sales goals by utilizing sales strategies and CRM tools such as cold calling and Pardot.
  • Lead an international team of marketing professionals and graphic designers in a complete rebranding of client's website and marketing materials.
  • Manage online affiliate marketing tactics utilizing blogs and PPC campaigns
  • Show more

Research support specialist vs marketing consultant skills

Common research support specialist skills
  • Research Support, 26%
  • Data Collection, 9%
  • Research Projects, 8%
  • Analyze Data, 4%
  • Biomedical, 4%
  • Data Entry, 4%
Common marketing consultant skills
  • Customer Service, 12%
  • Web Content, 10%
  • Media Sales, 10%
  • Digital Marketing, 8%
  • Marketing Campaigns, 6%
  • Salesforce Marketing Cloud, 4%

Browse business and financial jobs