Research team member vs marketing analyst

The differences between research team members and marketing analysts can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a research team member and a marketing analyst. Additionally, a marketing analyst has an average salary of $59,380, which is higher than the $28,204 average annual salary of a research team member.

The top three skills for a research team member include windows, PET and literature reviews. The most important skills for a marketing analyst are digital marketing, SQL, and google analytics.

Research team member vs marketing analyst overview

	Research Team Member	Marketing Analyst
Yearly salary	$28,204	$59,380
Hourly rate	$13.56	$28.55
Growth rate	19%	19%
Number of jobs	199,149	95,650
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 73%	Bachelor's Degree, 78%
Average age	37	37
Years of experience	6	6

What does a research team member do?

A research team member performs various tasks to carry out research projects. Although the extent of their responsibilities depends on their designated roles, it typically includes understanding the research project's purpose and requirements, traveling to different locations, gathering and analyzing data, conducting interviews, and documenting procedures through audio records, photos, and videos. Moreover, a research team member must maintain an active communication line with co-members and leaders, all while adhering to the company or team's standards and regulations.

What does a marketing analyst do?

A marketing analyst specializes in researching market conditions to develop strategies to boost sales and revenues. They are primarily responsible for analyzing competition and trends, identifying the organization's strengths and weaknesses, and determining potential opportunities. There may also be instances where they must train and lead staff, set goals and budgets, and produce presentations and reports. Furthermore, as a marketing analyst, they must share their expertise for the company's benefit while adhering to its vision and mission.

Research team member vs marketing analyst salary

Research team members and marketing analysts have different pay scales, as shown below.

	Research Team Member	Marketing Analyst
Average salary	$28,204	$59,380
Salary range	Between $19,000 And $40,000	Between $41,000 And $84,000
Highest paying City	Union, NJ	Seattle, WA
Highest paying state	Delaware	Washington
Best paying company	Meta	Meta
Best paying industry	Technology	Finance

Differences between research team member and marketing analyst education

There are a few differences between a research team member and a marketing analyst in terms of educational background:

	Research Team Member	Marketing Analyst
Most common degree	Bachelor's Degree, 73%	Bachelor's Degree, 78%
Most common major	Psychology	Business
Most common college	University of Maryland - College Park	University of Georgia

Research team member vs marketing analyst demographics

Here are the differences between research team members' and marketing analysts' demographics:

	Research Team Member	Marketing Analyst
Average age	37	37
Gender ratio	Male, 44.5% Female, 55.5%	Male, 47.3% Female, 52.7%
Race ratio	Black or African American, 4.8% Unknown, 4.9% Hispanic or Latino, 11.3% Asian, 14.4% White, 64.5% American Indian and Alaska Native, 0.1%	Black or African American, 4.7% Unknown, 4.9% Hispanic or Latino, 11.2% Asian, 14.2% White, 64.9% American Indian and Alaska Native, 0.1%
LGBT Percentage	10%	10%

Differences between research team member and marketing analyst duties and responsibilities

Research team member example responsibilities.

Attain and practice medical insurance information rapidly and correctly; including main carriers and Medicaid.
Evaluate patients' study eligibility via medical history, obtain informed consent, enroll patients, and achieve enrollment quotas.
Prepare high-purity RNA, DNA, and protein samples for further PCR analysis.
Assist with research design and IRB proposal protocol form, under the direction of Nadia Hasan, Ph.D.
Maintain GIS lab and computers.
Field navigation utilize GPS and compass skills

Marketing analyst example responsibilities.

Train users; manage change requests/defects, UAT, and provide post production support.
Manage and guide online and offline marketing campaign set-up and A/B testing process to drive campaign success and increase revenue.
Serve in a consultative role to clients working with their webmasters to discuss the use of HTML to achieve total compliance.
Manage company PPC accounts for a variety of divisions including keyword research and analysis, bid adjustment, and ad testing.
Investigate questionable sales leads within SalesForce.com.
Manage multiple SQL databases and deliver data analysis and business reports.

Research team member vs marketing analyst skills

Common research team member skills

Windows, 46%
PET, 30%
Literature Reviews, 4%
R, 3%
Data Collection, 3%
Data Analysis, 2%

Common marketing analyst skills

Digital Marketing, 8%
SQL, 5%
Google Analytics, 5%
Marketing Campaigns, 5%
PowerPoint, 4%
CRM, 4%

Research Team Member vs. similar jobs

Research Team Member related careers

Research Team Member related jobs

What similar roles do

Zippia Careers
Business and Financial Industry
Research Team Member
Research Team Member vs Marketing Analyst

Updated January 8, 2025

Browse business and financial jobs