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Sales associate/manager vs assistant manager retail

The differences between sales associate/managers and assistant managers retail can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a sales associate/manager and an assistant manager retail. Additionally, a sales associate/manager has an average salary of $41,412, which is higher than the $32,861 average annual salary of an assistant manager retail.

The top three skills for a sales associate/manager include customer service, sales floor and strong customer service. The most important skills for an assistant manager retail are customer service, retail management, and retail store.

Sales associate/manager vs assistant manager retail overview

Sales Associate/ManagerAssistant Manager Retail
Yearly salary$41,412$32,861
Hourly rate$19.91$15.80
Growth rate5%6%
Number of jobs318,977356,646
Job satisfaction--
Most common degreeBachelor's Degree, 44%Bachelor's Degree, 45%
Average age4343
Years of experience66

What does a sales associate/manager do?

As the name entails, sales associates or associate managers are responsible for helping the store manager organize and run the retail stores. Their roles and responsibilities include ensuring that the store's goals are met by the sales team, hiring and training sales staff, and monitoring inventory. They are also expected to analyze consumer behavior, look for competitive products in the market, and communicate and evaluate clients' needs. To be qualified for this position, you should have experience as an assistant manager, organizational and leadership skills, and proficiency in MS Office.

What does an assistant manager retail do?

An assistant retail manager is responsible for monitoring daily store operations, managing and delegating staff's tasks, and ensuring the cleanliness and orderliness of the store's facilities. Assistant retail managers supervise the adequacy of the store's inventory, create purchase requests, and inspect store displays. They also assist customers with their inquiries and concerns, resolve complaints, and process item replacements and refunds as needed. An assistant retail manager must have excellent communication and organizational skills, especially in maintaining the overall store performance to reach sales goals and objectives.

Sales associate/manager vs assistant manager retail salary

Sales associate/managers and assistant managers retail have different pay scales, as shown below.

Sales Associate/ManagerAssistant Manager Retail
Average salary$41,412$32,861
Salary rangeBetween $30,000 And $55,000Between $26,000 And $40,000
Highest paying CitySalem, VAKnoxville, TN
Highest paying stateMassachusettsRhode Island
Best paying companyGoogleWhitney Museum of American Art
Best paying industryManufacturingManufacturing

Differences between sales associate/manager and assistant manager retail education

There are a few differences between a sales associate/manager and an assistant manager retail in terms of educational background:

Sales Associate/ManagerAssistant Manager Retail
Most common degreeBachelor's Degree, 44%Bachelor's Degree, 45%
Most common majorBusinessBusiness
Most common collegeSUNY College of Technology at DelhiSUNY College of Technology at Delhi

Sales associate/manager vs assistant manager retail demographics

Here are the differences between sales associate/managers' and assistant managers retail' demographics:

Sales Associate/ManagerAssistant Manager Retail
Average age4343
Gender ratioMale, 44.2% Female, 55.8%Male, 39.0% Female, 61.0%
Race ratioBlack or African American, 8.5% Unknown, 4.7% Hispanic or Latino, 18.0% Asian, 7.0% White, 61.2% American Indian and Alaska Native, 0.7%Black or African American, 8.4% Unknown, 4.6% Hispanic or Latino, 17.7% Asian, 6.9% White, 61.7% American Indian and Alaska Native, 0.7%
LGBT Percentage9%9%

Differences between sales associate/manager and assistant manager retail duties and responsibilities

Sales associate/manager example responsibilities.

  • Partner in managing operations of multiple retail outlets, including hiring, performance management, scheduling, and merchandising management.
  • Execute marketing and visual merchandising initiatives and organize POS merchandise display.
  • Partner in managing operations of multiple retail outlets, including hiring, performance management, scheduling, and merchandising management.
  • Start as a part time associate and are promoted to full time Keyholder within 90 days.

Assistant manager retail example responsibilities.

  • Manage the day-to-day operation of tourist boutique merchandising and selling jewelry, souvenirs and eclectic artwork.
  • Review of monthly financial reports, budget analysis, loss prevention, payroll expenses and compliance with federal and state regulations.
  • Maintain optimal customer service while facilitating sales of name brand/high end jewelry.
  • Conduct group/individual reading, math and science activities.
  • Participate in fundraiser, local charity pet projects, and philanthropy events.
  • Work the wine tasting area and provide any information for any of the wines.
  • Show more

Sales associate/manager vs assistant manager retail skills

Common sales associate/manager skills
  • Customer Service, 34%
  • Sales Floor, 13%
  • Strong Customer Service, 9%
  • Retail Sales, 4%
  • Payroll, 4%
  • Product Knowledge, 4%
Common assistant manager retail skills
  • Customer Service, 14%
  • Retail Management, 12%
  • Retail Store, 10%
  • POS, 6%
  • Inventory Control, 5%
  • Cleanliness, 5%