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Sales coordinator vs sales administrator

The differences between sales coordinators and sales administrators can be seen in a few details. Each job has different responsibilities and duties. Additionally, a sales administrator has an average salary of $41,404, which is higher than the $39,355 average annual salary of a sales coordinator.

The top three skills for a sales coordinator include customer service, powerpoint and CRM. The most important skills for a sales administrator are customer service, sales support, and powerpoint.

Sales coordinator vs sales administrator overview

Sales CoordinatorSales Administrator
Yearly salary$39,355$41,404
Hourly rate$18.92$19.91
Growth rate-8%5%
Number of jobs176,73282,712
Job satisfaction--
Most common degreeBachelor's Degree, 66%Bachelor's Degree, 60%
Average age4446
Years of experience-8

What does a sales coordinator do?

A sales coordinator is primarily responsible for managing a sales team, ensuring that all workforce members are functioning efficiently and are achieving the sales targets. For this, a sales coordinator must arrange strategic schedules, provide necessary support materials to each member, and devise plans that would help the team gain more sales. Aside from monitoring the progress and taking charge of the team's direction, a sales coordinator must also reach out to clients and assist in every way, even handling complaints when necessary.

What does a sales administrator do?

A sales administrator supports sales representatives to make customer deals. Aside from that, tasks such as answering customer queries, checking stock availability, processing deliveries, sending out invoices, and maintaining records and databases are a sales administrator's duties. Overall, a sales administrator focuses on orders, communicating to customers via telephone or face-to-face, invoicing, targeting sales, and record keeping.

Sales coordinator vs sales administrator salary

Sales coordinators and sales administrators have different pay scales, as shown below.

Sales CoordinatorSales Administrator
Average salary$39,355$41,404
Salary rangeBetween $30,000 And $50,000Between $29,000 And $58,000
Highest paying CitySanta Barbara, CASan Francisco, CA
Highest paying stateNew JerseyCalifornia
Best paying companyContinental ResourcesKLA
Best paying industryTechnologyTechnology

Differences between sales coordinator and sales administrator education

There are a few differences between a sales coordinator and a sales administrator in terms of educational background:

Sales CoordinatorSales Administrator
Most common degreeBachelor's Degree, 66%Bachelor's Degree, 60%
Most common majorBusinessBusiness
Most common collegeStanford UniversityUniversity of Southern California

Sales coordinator vs sales administrator demographics

Here are the differences between sales coordinators' and sales administrators' demographics:

Sales CoordinatorSales Administrator
Average age4446
Gender ratioMale, 29.7% Female, 70.3%Male, 21.0% Female, 79.0%
Race ratioBlack or African American, 6.7% Unknown, 4.0% Hispanic or Latino, 16.2% Asian, 5.6% White, 67.1% American Indian and Alaska Native, 0.4%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage5%7%

Differences between sales coordinator and sales administrator duties and responsibilities

Sales coordinator example responsibilities.

  • Manage companies Facebook page and create new posts on a weekly basis.
  • Manage configuration changes in a sandbox environment and move data between environments using change sets.
  • Optimize operational and financial performance and efficiency by strategically overseeing and managing reports and tracking payroll for the sales staff.
  • Perform quality customer service by assisting customers with local reservations, complete rental agreements and vehicle returns.
  • Follow up with NSM concerning contract fulfillment.
  • Secure, troubleshoot, and traffic ad material.
    • Show more

Sales administrator example responsibilities.

  • Manage distributor accounts including inventory management, allocations, and communicating internally with purchasing, logistics, finance and shipping departments.
  • Work with operations to expedite deliveries, or track shipments as requested by customer.
  • Confer with sales, shipping, and warehouse to expedite or trace missing or delay shipments.
  • Publish POS materials and create correspondence to distributors for seasonal promotion items.
  • Design and produce consumer/distributor incentive programs, POS materials and retail display systems.
  • Manage distributor accounts including inventory management, allocations, and communicating internally with purchasing, logistics, finance and shipping departments.
    • Show more

Sales coordinator vs sales administrator skills

Common sales coordinator skills
  • Customer Service, 27%
  • PowerPoint, 5%
  • CRM, 5%
  • Booking, 5%
  • Reservations, 4%
  • Phone Calls, 4%
Common sales administrator skills
  • Customer Service, 37%
  • Sales Support, 13%
  • PowerPoint, 5%
  • Data Entry, 5%
  • CRM, 4%
  • Salesforce, 4%

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Updated January 8, 2025

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