Sales producer vs licensed agent

The differences between sales producers and licensed agents can be seen in a few details. Each job has different responsibilities and duties. Additionally, a sales producer has an average salary of $51,287, which is higher than the $42,315 average annual salary of a licensed agent.

The top three skills for a sales producer include insurance products, strong work ethic and business relationships. The most important skills for a licensed agent are HIPAA, customer service, and inbound calls.

Sales producer vs licensed agent overview

	Sales Producer	Licensed Agent
Yearly salary	$51,287	$42,315
Hourly rate	$24.66	$20.34
Growth rate	6%	6%
Number of jobs	41,951	68,666
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 60%	Bachelor's Degree, 52%
Average age	46	46
Years of experience	-	-

What does a sales producer do?

A sales producer is responsible for performing sales calls and administering all leads. You will be responsible for preparing the policies aimed at sales procedures and developing the necessary sales documents. Other responsibilities include making sure that all sales personnel adhere to all policies and procedures, coordinating with customers about policy expiration dates, and maintaining strong and long-lasting relationships with customers. As a sales producer, you will be responsible for managing prospective sale campaigns and managing all correspondence with both prospective and existing clients.

What does a licensed agent do?

Licensed Agents act as authorized brokers acting on behalf of an individual owner or organization in selling a product, service, or property. There are many different pathways a licensed agent can delve into, such as in real estate, insurance, and banking. For instance, a real estate agent uses its license to be able to sell and rent properties. Their duties include gathering property information, evaluating property estimates, marketing properties, and represent sellers in the process of negotiation. They seek prospective buyers, monitor the sale process between stakeholders, and reach a mutually agreed price.

Sales producer vs licensed agent salary

Sales producers and licensed agents have different pay scales, as shown below.

	Sales Producer	Licensed Agent
Average salary	$51,287	$42,315
Salary range	Between $24,000 And $107,000	Between $28,000 And $62,000
Highest paying City	Arlington, MA	Kirkland, WA
Highest paying state	Massachusetts	Alaska
Best paying company	Cochrane & Company	HPOne
Best paying industry	-	Insurance

Differences between sales producer and licensed agent education

There are a few differences between a sales producer and a licensed agent in terms of educational background:

	Sales Producer	Licensed Agent
Most common degree	Bachelor's Degree, 60%	Bachelor's Degree, 52%
Most common major	Business	Business
Most common college	University of Pennsylvania	University of Pennsylvania

Sales producer vs licensed agent demographics

Here are the differences between sales producers' and licensed agents' demographics:

	Sales Producer	Licensed Agent
Average age	46	46
Gender ratio	Male, 53.2% Female, 46.8%	Male, 41.3% Female, 58.7%
Race ratio	Black or African American, 9.5% Unknown, 3.6% Hispanic or Latino, 16.2% Asian, 4.9% White, 65.7% American Indian and Alaska Native, 0.1%	Black or African American, 9.2% Unknown, 3.6% Hispanic or Latino, 15.8% Asian, 4.9% White, 66.4% American Indian and Alaska Native, 0.1%
LGBT Percentage	7%	7%

Differences between sales producer and licensed agent duties and responsibilities

Sales producer example responsibilities.

Sell auto, home, boat, motorcycle and other specialty lines via leads, telemarketing, walk-ins, etc.
Generate production and leads through telemarketing sales.
Offer to clients annuities and other insurance products.
Learned and sell diverse health, life and Medicare insurance product line
Produce client's needs analysis and financial planning for retirement and annuities.
Help explain to potential prospects there rights and entitlements when electing a Medicare supplement.

Licensed agent example responsibilities.

Train and manage employees and achieve significant improvements in their productivity & maintain sales go9als consistently.
Educate and advise in different investment products, such as life insurance and fix annuities.
Work with clients to satisfy financial needs offering products such as life insurance, annuities, and Medicare supplements.
Provide education on Medicare/ Medicaid coverage, rights and responsibilities.
Provide objective information pertaining to coverage and how to obtain Medicaid coverage.
Generate referral business and cultivate individual lead sources, using networking and prospecting techniques to grow potential sales opportunities.

Sales producer vs licensed agent skills

Common sales producer skills

Insurance Products, 13%
Strong Work Ethic, 10%
Business Relationships, 8%
Insurance Sales, 6%
Cross-Selling, 5%
Lead Generation, 5%

Common licensed agent skills

HIPAA, 31%
Customer Service, 11%
Inbound Calls, 9%
Casualty Insurance, 6%
Life Insurance Products, 6%
Financial Services, 5%

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Sales Producer
Sales Producer vs Licensed Agent

Updated January 8, 2025

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