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Sales supervisor vs sales and marketing manager

The differences between sales supervisors and sales and marketing managers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a sales supervisor, becoming a sales and marketing manager takes usually requires 8-10 years. Additionally, a sales and marketing manager has an average salary of $81,953, which is higher than the $40,860 average annual salary of a sales supervisor.

The top three skills for a sales supervisor include ladders, sales floor and inventory control. The most important skills for a sales and marketing manager are customer service, digital marketing, and customer satisfaction.

Sales supervisor vs sales and marketing manager overview

Sales SupervisorSales And Marketing Manager
Yearly salary$40,860$81,953
Hourly rate$19.64$39.40
Growth rate-10%
Number of jobs424,088151,042
Job satisfaction--
Most common degreeBachelor's Degree, 56%Bachelor's Degree, 72%
Average age4339
Years of experience610

What does a sales supervisor do?

A sales supervisor is an individual who is responsible for the daily activities of sales representatives in promoting and selling a product by phone or email. He/She needs to track the weekly and monthly performances of his/her sales representatives. The minimum requirement of being a sales supervisor is a high school diploma. However, he/she is required to have two years of working experience. One of the skills required of a sales supervisor is to have the ability to multitask and time management.

What does a sales and marketing manager do?

Marketing managers are experts in marketing a product or business. They take charge of a lot of responsibilities in the business. These include the integration of budgets and estimates for marketing campaigns, involvement in negotiations, and collaboration with advertising agencies. It is their job to research and develop marketing opportunities. They perform managerial duties in line with the company's operational goals. Also, they plan and implement new plans for the sales of the company.

Sales supervisor vs sales and marketing manager salary

Sales supervisors and sales and marketing managers have different pay scales, as shown below.

Sales SupervisorSales And Marketing Manager
Average salary$40,860$81,953
Salary rangeBetween $31,000 And $53,000Between $43,000 And $154,000
Highest paying CityNew York, NYYonkers, NY
Highest paying stateNew YorkNew York
Best paying companyServiceNowMeta
Best paying industryManufacturingTechnology

Differences between sales supervisor and sales and marketing manager education

There are a few differences between a sales supervisor and a sales and marketing manager in terms of educational background:

Sales SupervisorSales And Marketing Manager
Most common degreeBachelor's Degree, 56%Bachelor's Degree, 72%
Most common majorBusinessBusiness
Most common collegeSUNY College of Technology at DelhiUniversity of Georgia

Sales supervisor vs sales and marketing manager demographics

Here are the differences between sales supervisors' and sales and marketing managers' demographics:

Sales SupervisorSales And Marketing Manager
Average age4339
Gender ratioMale, 57.2% Female, 42.8%Male, 59.8% Female, 40.2%
Race ratioBlack or African American, 8.5% Unknown, 4.6% Hispanic or Latino, 17.9% Asian, 7.0% White, 61.4% American Indian and Alaska Native, 0.7%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage9%10%

Differences between sales supervisor and sales and marketing manager duties and responsibilities

Sales supervisor example responsibilities.

  • Create and lead staff development sessions on solution selling techniques/running effective promotions/POS execution/trade math.
  • Train new employees and insurance agents about Medicare and AlohaCare's procedures in promoting its senior plans.
  • Assist in visual merchandise, floor moves, inventory, stock, mark downs, POS transactions, online orders and delivery
  • Increase availability and visibility of brands on POS of assign territory.
  • Approve and reject billing documentation base on Medicare or payer qualifications.
  • Certify excellent overall cleanliness of the store to provide customers with exceptional visual presentations and easy-to-navigate store layouts.
  • Show more

Sales and marketing manager example responsibilities.

  • Qualify leads with Linkedin, Slideshare and Google+, prospect new and define opportunities with existing.
  • Develop and execute strategies that help achieve budget and revenue goals, consistent RevPAR growth, and transient business.
  • Manage proposals, contracts and client relations resulting in increase room nights, ADR, revenues and loyalty to the brand.
  • Review draft and submit RFP responses and manage follow-up communications.
  • Design marketing and advertising collateral, manage company website, SEO and social media
  • Maximize ROI by establishing, executing and managing online advertising and promotional campaigns.
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Sales supervisor vs sales and marketing manager skills

Common sales supervisor skills
  • Ladders, 18%
  • Sales Floor, 10%
  • Inventory Control, 7%
  • Sales Training, 7%
  • Loss Prevention, 4%
  • Drive Sales, 4%
Common sales and marketing manager skills
  • Customer Service, 13%
  • Digital Marketing, 10%
  • Customer Satisfaction, 8%
  • Product Development, 7%
  • B2C, 7%
  • Sales Process, 6%