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The differences between sales support analysts and marketing coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a sales support analyst and a marketing coordinator. Additionally, a sales support analyst has an average salary of $52,551, which is higher than the $48,326 average annual salary of a marketing coordinator.
The top three skills for a sales support analyst include sales support, salesforce and CRM. The most important skills for a marketing coordinator are digital marketing, customer service, and marketing campaigns.
| Sales Support Analyst | Marketing Coordinator | |
| Yearly salary | $52,551 | $48,326 |
| Hourly rate | $25.26 | $23.23 |
| Growth rate | 19% | 19% |
| Number of jobs | 117,837 | 91,281 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 72% | Bachelor's Degree, 80% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
A sales support analyst provides analytical services to optimize a company's sales support procedures, ensuring efficiency and client satisfaction. They gather and analyze extensive data from internal and external parties, using the findings to develop and recommend strategies for optimal services. They must also oversee issues and complaints and come up with solutions to maintain a strong client base. Most of the time, a sales support analyst works in a team setting, which requires an active communication line for a smooth and efficient workflow.
A marketing coordinator supports the marketing department on deciding strategies and business efforts to develop the brand image and boost customer satisfaction. Marketing coordinators' duties include assisting in advertising campaigns, scheduling promotional events, monitoring sales status, researching current market trends, maintaining a record of existing and potential clients, and contributing ideas to improve the brand's profitability. A marketing coordinator must have excellent critical thinking and writing skills to help with the creation of social media advertisements and marketing content. It also requires impressive time-management and multi-tasking skills, especially on meeting deadlines and making adjustments on the initial plans as needed.
Sales support analysts and marketing coordinators have different pay scales, as shown below.
| Sales Support Analyst | Marketing Coordinator | |
| Average salary | $52,551 | $48,326 |
| Salary range | Between $36,000 And $75,000 | Between $34,000 And $67,000 |
| Highest paying City | Seattle, WA | New York, NY |
| Highest paying state | Washington | New Jersey |
| Best paying company | VMware | Keller Williams Capital Properties |
| Best paying industry | Technology | Technology |
There are a few differences between a sales support analyst and a marketing coordinator in terms of educational background:
| Sales Support Analyst | Marketing Coordinator | |
| Most common degree | Bachelor's Degree, 72% | Bachelor's Degree, 80% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between sales support analysts' and marketing coordinators' demographics:
| Sales Support Analyst | Marketing Coordinator | |
| Average age | 37 | 37 |
| Gender ratio | Male, 39.7% Female, 60.3% | Male, 27.4% Female, 72.6% |
| Race ratio | Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.7% Asian, 10.2% White, 66.5% American Indian and Alaska Native, 0.1% | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 10.1% White, 67.2% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |