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Senior manager, product development vs market development manager

The differences between senior managers, product development and market development managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a senior manager, product development and a market development manager. Additionally, a senior manager, product development has an average salary of $128,407, which is higher than the $111,159 average annual salary of a market development manager.

The top three skills for a senior manager, product development include project management, product development and product management. The most important skills for a market development manager are digital marketing, market development, and competitor analysis.

Senior manager, product development vs market development manager overview

Senior Manager, Product DevelopmentMarket Development Manager
Yearly salary$128,407$111,159
Hourly rate$61.73$53.44
Growth rate10%10%
Number of jobs192,651173,901
Job satisfaction--
Most common degreeBachelor's Degree, 72%Bachelor's Degree, 76%
Average age3939
Years of experience1010

What does a senior manager, product development do?

A senior manager of product development is in charge of overseeing the efforts put into designing and manufacturing products, including quality control operations. Their responsibilities revolve around coordinating with different departments to gather data, performing research and analysis to assess existing procedures, and devising strategies to optimize processes. They may also set goals and schedules, produce progress reports, and spearhead the development of new products and services. Furthermore, as a senior manager, it is essential to lead and encourage the workforce to reach goals, all while implementing the company's policies and regulations.

What does a market development manager do?

A market development manager is in charge of overseeing marketing operations, ensuring efficiency and smooth workflow. Their responsibilities revolve around assessing existing projects and programs, identifying areas needing improvement, devising strategies to find new opportunities, and coordinating with different departments to ensure profitable growth and a strong client base. They are also in charge of creating training programs for new employees, managing the budget, and supervising marketing initiatives. Furthermore, as a manager, it is essential to lead and encourage teams to reach goals and optimal performance, all while implementing the company's policies and regulations.

Senior manager, product development vs market development manager salary

Senior managers, product development and market development managers have different pay scales, as shown below.

Senior Manager, Product DevelopmentMarket Development Manager
Average salary$128,407$111,159
Salary rangeBetween $95,000 And $172,000Between $74,000 And $165,000
Highest paying CityWoonsocket, RISan Francisco, CA
Highest paying stateRhode IslandMaryland
Best paying companyCredit KarmaApple
Best paying industryProfessionalTechnology

Differences between senior manager, product development and market development manager education

There are a few differences between a senior manager, product development and a market development manager in terms of educational background:

Senior Manager, Product DevelopmentMarket Development Manager
Most common degreeBachelor's Degree, 72%Bachelor's Degree, 76%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Senior manager, product development vs market development manager demographics

Here are the differences between senior managers, product development' and market development managers' demographics:

Senior Manager, Product DevelopmentMarket Development Manager
Average age3939
Gender ratioMale, 64.6% Female, 35.4%Male, 70.0% Female, 30.0%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between senior manager, product development and market development manager duties and responsibilities

Senior manager, product development example responsibilities.

  • Serve as SME and key resource on all projects manage.
  • Manage a scrum team with cross-functional expertise in a team room, as well as offshore members.
  • Manage production planning to ensure medical combination product portfolio on-time delivery to European pharmaceutical clients
  • Manage developers accountable for coding, database development, UI implementation, and system architecture.
  • Plan, determine project resource requirements, assumptions and critical path for portfolio of NPD projects.
  • Define scrum processes and tools best suit for web and mobile projects.
  • Show more

Market development manager example responsibilities.

  • Organize leads, utilize CRM & sales tools to best manage marketing strategy
  • Manage IP for maximum competitive advantage.
  • Manage market development in the Americas.
  • Manage all development projects, including ERP implementation.
  • Lead and manage large RFP responses to ensure corporate objectives for profitability, sustainability, and operational delivery objectives are meet.
  • Organize multiple educational programs, advisory boards, and continuing education seminars for healthcare providers.
  • Show more

Senior manager, product development vs market development manager skills

Common senior manager, product development skills
  • Project Management, 10%
  • Product Development, 7%
  • Product Management, 7%
  • SR, 5%
  • Scrum, 5%
  • Product Roadmap, 4%
Common market development manager skills
  • Digital Marketing, 10%
  • Market Development, 9%
  • Competitor Analysis, 6%
  • Integrated Marketing, 5%
  • Business Development, 4%
  • Customer Service, 4%

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