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The differences between senior sales managers and senior managers of marketing can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 6-8 years to become a senior sales manager, becoming a senior manager of marketing takes usually requires 8-10 years. Additionally, a senior sales manager has an average salary of $140,662, which is higher than the $118,350 average annual salary of a senior manager of marketing.
The top three skills for a senior sales manager include customer satisfaction, sales process and customer service. The most important skills for a senior manager of marketing are digital marketing, marketing campaigns, and integrated marketing.
| Senior Sales Manager | Senior Manager Of Marketing | |
| Yearly salary | $140,662 | $118,350 |
| Hourly rate | $67.63 | $56.90 |
| Growth rate | 5% | 10% |
| Number of jobs | 115,070 | 109,064 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 73% | Bachelor's Degree, 76% |
| Average age | 46 | 39 |
| Years of experience | 8 | 10 |
Senior sales managers take the lead in handling sales operations in the organization. They supervise the activities performed by the junior sales management team. It is their responsibility to maximize the potential of the sales team, establish sales plans, and justify these plans to superior management. They aim to expand the customer base of the company and its strong presence in the market. The skills these managers should have include leadership, organization, communication, and the ability to recruit talented sales agents.
A senior manager of marketing is responsible for monitoring the organization's marketing staff, reviewing and approving marketing campaigns, and identifying strategies to improve services that would generate more revenues and increase its profitability. The senior manager of marketing evaluates the current market trends to meet consumers' demands and organizes techniques to sell products and services to the target audience. They lead the development of promotional offers and brand awareness, interpret sales data, and monitor the marketing processes' progress.
Senior sales managers and senior managers of marketing have different pay scales, as shown below.
| Senior Sales Manager | Senior Manager Of Marketing | |
| Average salary | $140,662 | $118,350 |
| Salary range | Between $95,000 And $206,000 | Between $92,000 And $151,000 |
| Highest paying City | Washington, DC | San Francisco, CA |
| Highest paying state | Maine | California |
| Best paying company | Leprino Foods | Roku |
| Best paying industry | Professional | Technology |
There are a few differences between a senior sales manager and a senior manager of marketing in terms of educational background:
| Senior Sales Manager | Senior Manager Of Marketing | |
| Most common degree | Bachelor's Degree, 73% | Bachelor's Degree, 76% |
| Most common major | Business | Marketing |
| Most common college | University of Southern California | University of Georgia |
Here are the differences between senior sales managers' and senior managers of marketing' demographics:
| Senior Sales Manager | Senior Manager Of Marketing | |
| Average age | 46 | 39 |
| Gender ratio | Male, 61.4% Female, 38.6% | Male, 49.2% Female, 50.8% |
| Race ratio | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 7% | 10% |