Senior technical marketing manager vs regional marketing manager

Differences between senior technical marketing manager and regional marketing manager duties and responsibilities

Senior technical marketing manager example responsibilities.

• Develop and manage marketing programs and partner integration for industry marketing in government, healthcare and education markets.
• Negotiate with 3rd party IP partners to supplement any internal solution gap.
• Outline technical architecture and integration path for different digital signage partners leading to several successful deployments at retailer sites.
• Core responsibilities include leading interactive strategy for data management websites and directing e-business, internet/intranet, and web tracking system initiatives.

Regional marketing manager example responsibilities.

• Coordinate and manage local grass roots marketing efforts to ensure delivery of the brand promise.
• Direct and manage marketing/advertising in Midwest and Mid-Atlantic regions for a national company.
• Manage activities calendar and campaign results reporting findings to upper executives and salesforce.
• Manage online and social media efforts for regional locations including Facebook, website announcements and updates.
• Develop promotions which heighten brand awareness and maximize ROI.
• Exceed company sales goals that help propel Samsung into being the leading mobile handset manufacturer in the region.
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