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The differences between advertising sales and sales leaders can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become an advertising sales, becoming a sales leader takes usually requires 4-6 years. Additionally, an advertising sales has an average salary of $73,239, which is higher than the $68,699 average annual salary of a sales leader.
The top three skills for an advertising sales include media sales, business relationships and business development. The most important skills for a sales leader are product knowledge, customer service, and sales floor.
| Advertising Sales | Sales Leader | |
| Yearly salary | $73,239 | $68,699 |
| Hourly rate | $35.21 | $33.03 |
| Growth rate | -8% | 5% |
| Number of jobs | 132,877 | 458,558 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 66% | Bachelor's Degree, 54% |
| Average age | 44 | 43 |
| Years of experience | 4 | 6 |
An advertising sales agent is responsible for offering advertising services for the clients to boost their brand image and target potential customers on various media platforms. Advertising sales agents coordinate with the advertising team to strategize techniques in building their market presence by analyzing the current industry trends. They negotiate contracts with the clients and inform them of the business plans to help them increase revenues to achieve their long-term goals and objectives. An advertising sales agent must have excellent communication and organizational skills, especially in handling clients' requests and creating advertisement samples for their review.
A Sales Leader's responsibility is more than just leading. Most of the tasks involve monitoring the progress of sales, creating strategies to attain financial gains, managing the workforce, and as well as suggesting and enforcing particular options that would be beneficial for the sales and the company. All while making sure that all actions adhere to the policies and standards of the company. Above all, a Sale's Leader must have the passion and determination to drive a team towards the company's goal.
Advertising sales and sales leaders have different pay scales, as shown below.
| Advertising Sales | Sales Leader | |
| Average salary | $73,239 | $68,699 |
| Salary range | Between $58,000 And $91,000 | Between $33,000 And $139,000 |
| Highest paying City | New York, NY | San Francisco, CA |
| Highest paying state | New York | California |
| Best paying company | eBay | ZS |
| Best paying industry | Transportation | - |
There are a few differences between an advertising sales and a sales leader in terms of educational background:
| Advertising Sales | Sales Leader | |
| Most common degree | Bachelor's Degree, 66% | Bachelor's Degree, 54% |
| Most common major | Business | Business |
| Most common college | University of Pennsylvania | SUNY College of Technology at Delhi |
Here are the differences between advertising sales' and sales leaders' demographics:
| Advertising Sales | Sales Leader | |
| Average age | 44 | 43 |
| Gender ratio | Male, 47.8% Female, 52.2% | Male, 40.7% Female, 59.3% |
| Race ratio | Black or African American, 6.1% Unknown, 4.1% Hispanic or Latino, 13.5% Asian, 4.6% White, 71.3% American Indian and Alaska Native, 0.4% | Black or African American, 8.4% Unknown, 4.6% Hispanic or Latino, 17.7% Asian, 6.9% White, 61.6% American Indian and Alaska Native, 0.7% |
| LGBT Percentage | 10% | 9% |