Affiliate manager vs digital marketing manager

Differences between affiliate manager and digital marketing manager duties and responsibilities

Affiliate manager example responsibilities.

• Manage internal PPC traffic campaigns on Facebook, Myspace and Google Adwords.
• Recommend and manage external partners for e-commerce and marketing initiatives; negotiate media buys across multiple channels.
• Work with clients to create banner advertisements for CPA, CPM, CPC base campaigns.
• Used HTML and CSS skills to implement website updates.
• Establish quantitative and quantifiable metrics to determine ROI of community outreach programs.
• Implement initiatives that enhance affiliate productivity, create new growth opportunities and increase ROI.
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Digital marketing manager example responsibilities.

• Manage social media accounts; more than double Instagram & Facebook followers.
• Manage corporate website, online campaigns for customers, opt-ins, and Intranet.
• Manage all QA and UAT to ensure all web enhancements meet business requirements.
• Manage social media strategy for clients, with a primary emphasis on Facebook and banner advertising.
• Manage online marketing collateral including AdWords, email, banner creative, blogs, twitter, etc.
• Roll out new web CMS to manage all pages as well as provide additional functionality for content publishers.
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