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Automotive sales consultant vs sales associate

The differences between automotive sales consultants and sales associates can be seen in a few details. Each job has different responsibilities and duties. Additionally, an automotive sales consultant has an average salary of $69,093, which is higher than the $32,167 average annual salary of a sales associate.

The top three skills for an automotive sales consultant include customer service, automotive sales and customer satisfaction. The most important skills for a sales associate are customer service, sales floor, and cash handling.

Automotive sales consultant vs sales associate overview

Automotive Sales ConsultantSales Associate
Yearly salary$69,093$32,167
Hourly rate$33.22$15.46
Growth rate--
Number of jobs150,781579,849
Job satisfaction--
Most common degreeBachelor's Degree, 46%Bachelor's Degree, 38%
Average age4141
Years of experience--

What does an automotive sales consultant do?

An automotive sales consultant is a trained salesman who assists customers in making purchase decisions. They usually work for car dealership companies where they are in charge of utilizing their communications skills and product knowledge in helping clients by answering inquiries, discussing automotive specifications, providing other options, and even facilitating test drives. Besides persuading clients, they also help by solving concerns and arranging other services. Moreover, on behalf of the company, it is their responsibility to build positive relationships with clients through optimal services.

What does a sales associate do?

Sales associates are responsible for promoting the company's goods or services. They are expected to provide exceptional customer service to prospective buyers. They should be familiar with all features of the company's products or services so that they can answer the customers' inquiries. Sales associates also assist customers in processing their checkouts, refunds, returns, and other needs. They should be customer-oriented, and they should have great communication skills. They should know how to sell their products or services to customers. They are considered the company's representatives on the ground.

Automotive sales consultant vs sales associate salary

Automotive sales consultants and sales associates have different pay scales, as shown below.

Automotive Sales ConsultantSales Associate
Average salary$69,093$32,167
Salary rangeBetween $41,000 And $116,000Between $21,000 And $47,000
Highest paying CityNorwood, MANew York, NY
Highest paying stateConnecticutNew York
Best paying companyThoughtworksBarclays
Best paying industry-Manufacturing

Differences between automotive sales consultant and sales associate education

There are a few differences between an automotive sales consultant and a sales associate in terms of educational background:

Automotive Sales ConsultantSales Associate
Most common degreeBachelor's Degree, 46%Bachelor's Degree, 38%
Most common majorBusinessBusiness
Most common college--

Automotive sales consultant vs sales associate demographics

Here are the differences between automotive sales consultants' and sales associates' demographics:

Automotive Sales ConsultantSales Associate
Average age4141
Gender ratioMale, 84.6% Female, 15.4%Male, 38.4% Female, 61.6%
Race ratioBlack or African American, 10.3% Unknown, 5.2% Hispanic or Latino, 17.5% Asian, 7.0% White, 59.4% American Indian and Alaska Native, 0.6%Black or African American, 10.6% Unknown, 5.1% Hispanic or Latino, 21.4% Asian, 6.9% White, 55.4% American Indian and Alaska Native, 0.6%
LGBT Percentage7%7%

Differences between automotive sales consultant and sales associate duties and responsibilities

Automotive sales consultant example responsibilities.

  • manage Facebook page, critique and edit dealership website, radio presence, CRM experience
  • Utilize CRM software to follow up with prospective customers as well as to generate new leads.
  • Use of Internet base CRM system to generate leads, track prospects, and follow up with prospects and clients alike.
  • Coordinate and manage services and requests from clients for BMW, Lexus, and Mercedes for auto body repairs and restorations.
  • Cater and sell to a select clientele such as Nissan, Hyundai, Buick, and Chevrolet.
  • Develop strong knowledge of Hyundai and Mazda products and equipment.
  • Show more

Sales associate example responsibilities.

  • Supervise women's department, manage jewelry department, assist customers on finalizing purchases
  • Gain experience with credit cards, mathematics, as well as customer service.
  • Utilize forklift, order picker reach truck, electric ladder, or roll ladders to transfer merchandise to the sales floor.
  • Create Facebook page for Ohco Import/Export division.
  • Increase sales by upselling products and follow up sales calls.
  • Assist customers with the purchase of the perfect piece of jewelry
  • Show more

Automotive sales consultant vs sales associate skills

Common automotive sales consultant skills
  • Customer Service, 22%
  • Automotive Sales, 11%
  • Customer Satisfaction, 7%
  • Test Drive, 6%
  • Work Ethic, 5%
  • Sales Process, 5%
Common sales associate skills
  • Customer Service, 15%
  • Sales Floor, 13%
  • Cash Handling, 9%
  • Retail Sales, 9%
  • Loss Prevention, 7%
  • Basic Math, 5%