Brand consultant vs consultant

The differences between brand consultants and consultants can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 8-10 years to become a brand consultant, becoming a consultant takes usually requires 2-4 years. Additionally, a consultant has an average salary of $78,912, which is higher than the $68,165 average annual salary of a brand consultant.

The top three skills for a brand consultant include brand strategy, market research and website design. The most important skills for a consultant are customer service, strong analytical, and project management.

Brand consultant vs consultant overview

	Brand Consultant	Consultant
Yearly salary	$68,165	$78,912
Hourly rate	$32.77	$37.94
Growth rate	10%	11%
Number of jobs	52,875	171,733
Job satisfaction	-	4
Most common degree	Bachelor's Degree, 74%	Bachelor's Degree, 64%
Average age	39	44
Years of experience	10	4

Brand consultant vs consultant salary

Brand consultants and consultants have different pay scales, as shown below.

	Brand Consultant	Consultant
Average salary	$68,165	$78,912
Salary range	Between $43,000 And $107,000	Between $58,000 And $107,000
Highest paying City	-	Washington, DC
Highest paying state	-	New Jersey
Best paying company	-	L.E.K. Consulting
Best paying industry	-	Technology

Differences between brand consultant and consultant education

There are a few differences between a brand consultant and a consultant in terms of educational background:

	Brand Consultant	Consultant
Most common degree	Bachelor's Degree, 74%	Bachelor's Degree, 64%
Most common major	Business	Business
Most common college	University of Wisconsin - Madison	Northwestern University

Brand consultant vs consultant demographics

Here are the differences between brand consultants' and consultants' demographics:

	Brand Consultant	Consultant
Average age	39	44
Gender ratio	Male, 49.3% Female, 50.7%	Male, 58.4% Female, 41.6%
Race ratio	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%	Black or African American, 7.8% Unknown, 4.5% Hispanic or Latino, 8.7% Asian, 13.8% White, 65.0% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	12%

Differences between brand consultant and consultant duties and responsibilities

Brand consultant example responsibilities.

Leverage online marketing tools, including SEO and keywords, to connect with consumers and generate leads.
Manage food production, storage and delivery transportation logistics to satellite locations and hundreds of local catering customers.
Write blog posts and emails to drive SEO and increase traffic to client sites.
Develop strategic solutions and POV s that leverage social media platforms and improve client ROI.
Establish an open channel for employees to share digital stories across social media platforms (Facebook & YouTube).
Analyze ROI, cost per reach of current points of contact and prospective puppy owners, cost and efficiency of programs.

Consultant example responsibilities.

Lead IIS tuning to get the maximum through put.
Manage daily data operations and customer support for SaaS web application products in Linux.
Manage several contractors in the development and coding of DB2 interface programs, as well as modification of the package software.
Manage operational incidents and changes to consistently meet SLA compliance
Introduce Jenkins to help automate manual deployments to multiple environments.
Design and code windows service to automate NRA applications email distribution.

Brand consultant vs consultant skills

Common brand consultant skills

Brand Strategy, 10%
Market Research, 9%
Website Design, 9%
Instagram, 9%
PowerPoint, 7%
Brand Management, 7%

Common consultant skills

Customer Service, 10%
Strong Analytical, 7%
Project Management, 6%
C++, 5%
C #, 5%
Java, 5%