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Business to business sales consultant vs business sales representative

The differences between business to business sales consultants and business sales representatives can be seen in a few details. Each job has different responsibilities and duties. Additionally, a business sales representative has an average salary of $58,288, which is higher than the $49,665 average annual salary of a business to business sales consultant.

The top three skills for a business to business sales consultant include marketing collateral, revenue growth and business sales. The most important skills for a business sales representative are business sales, customer accounts, and customer service.

Business to business sales consultant vs business sales representative overview

Business To Business Sales ConsultantBusiness Sales Representative
Yearly salary$49,665$58,288
Hourly rate$23.88$28.02
Growth rate4%4%
Number of jobs134,216226,438
Job satisfaction--
Most common degreeBachelor's Degree, 72%Bachelor's Degree, 68%
Average age4447
Years of experience-4

What does a business to business sales consultant do?

A business-to-business sales consultant is responsible for strategizing techniques to effectively sell goods and services to the clients according to their business needs and objectives. Business-to-business sales consultants analyze the current market trends and conduct data analysis to predict sales performance and identify opportunities that would increase the company's revenues and market competitiveness. They also help the marketing team in developing promotional solutions to manage the company's image on different platforms, attracting potential clients, and enhancing brand awareness.

What does a business sales representative do?

A business sales representative's role is to develop strategies in identifying leads and opportunities to secure sales. Their responsibilities revolve around reaching out to clients to offer products and services, discussing the pricing and specifications of products, processing payments, and gathering necessary client information. They may also arrange appointments with clients to negotiate and sign contracts. Furthermore, as a business sales representative, it is essential to produce progress reports and presentations, handle issues and complaints, maintain records of all transactions, and regularly update databases.

Business to business sales consultant vs business sales representative salary

Business to business sales consultants and business sales representatives have different pay scales, as shown below.

Business To Business Sales ConsultantBusiness Sales Representative
Average salary$49,665$58,288
Salary rangeBetween $30,000 And $80,000Between $31,000 And $108,000
Highest paying City-Bothell, WA
Highest paying state-Washington
Best paying company-Amazon
Best paying industry--

Differences between business to business sales consultant and business sales representative education

There are a few differences between a business to business sales consultant and a business sales representative in terms of educational background:

Business To Business Sales ConsultantBusiness Sales Representative
Most common degreeBachelor's Degree, 72%Bachelor's Degree, 68%
Most common majorBusinessBusiness
Most common collegeStanford UniversityStanford University

Business to business sales consultant vs business sales representative demographics

Here are the differences between business to business sales consultants' and business sales representatives' demographics:

Business To Business Sales ConsultantBusiness Sales Representative
Average age4447
Gender ratioMale, 63.2% Female, 36.8%Male, 61.4% Female, 38.6%
Race ratioBlack or African American, 6.6% Unknown, 4.0% Hispanic or Latino, 15.9% Asian, 5.5% White, 67.5% American Indian and Alaska Native, 0.4%Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.3% Asian, 5.2% White, 72.7% American Indian and Alaska Native, 0.2%
LGBT Percentage5%6%

Differences between business to business sales consultant and business sales representative duties and responsibilities

Business to business sales consultant example responsibilities.

  • Manage logistics, control engineering and design, order placement, vendor relationships, customer utilization and technology.
  • Utilize CRM systems to accurately record data.
  • Maintain thorough records regarding all account activity and prospecting activity through CRM.
  • Prepare proposals with time and cost estimates around innovative solutions base on RFP from existing or potential customers.
  • Take a lead role in the ERP implementation, with additional focus on process redesign and systems documentation and training.
  • Assist with client needs assessment on discovery calls and make recommendations during the RFP process to help close pending sales opportunities.
  • Show more

Business sales representative example responsibilities.

  • Lead recruitment and marketing efforts via social media channels such as LinkedIn, Google+, Facebook, etc.
  • Generate qualify leads through B2B telemarketing services specialize in identifying and nurturing prospects for computer hardware, software and technology services.
  • Assist with coordinating and organizing marketing projects such as direct mail and team telemarketing initiatives.
  • Generate qualify leads through B2B telemarketing services specialize in identifying and nurturing prospects for computer hardware, software and technology services.
  • Assist in the training of newly hire salespeople on technical aspects of CCTV camera systems.
  • Maintain a neat display kiosk that are up to par with Costco's standards
  • Show more

Business to business sales consultant vs business sales representative skills

Common business to business sales consultant skills
  • Marketing Collateral, 14%
  • Revenue Growth, 11%
  • Business Sales, 9%
  • Merchant Services, 9%
  • Business Solutions, 9%
  • Sales Cycle, 8%
Common business sales representative skills
  • Business Sales, 13%
  • Customer Accounts, 12%
  • Customer Service, 11%
  • Business Relationships, 11%
  • Lead Generation, 11%
  • Security Industry, 6%