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Business to business sales manager vs sales manager

The differences between business to business sales managers and sales managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a business to business sales manager and a sales manager. Additionally, a business to business sales manager has an average salary of $75,242, which is higher than the $73,952 average annual salary of a sales manager.

The top three skills for a business to business sales manager include customer service, business sales and business development. The most important skills for a sales manager are product knowledge, customer satisfaction, and sales performance.

Business to business sales manager vs sales manager overview

Business To Business Sales ManagerSales Manager
Yearly salary$75,242$73,952
Hourly rate$36.17$35.55
Growth rate5%5%
Number of jobs168,304119,066
Job satisfaction-5
Most common degreeBachelor's Degree, 70%Bachelor's Degree, 63%
Average age4646
Years of experience88

What does a business to business sales manager do?

A business to business sales manager is responsible for monitoring the company's business transactions and ensuring that the team meets sales goals and targets. Business to business sales managers review business accounts and perform adjustments to sales plans as needed to adhere to clients' requests and customer demands. They also conduct data and statistical analysis through the evaluation of market trends to identify opportunities that would generate more revenue resources for the business and increase the brand's image in the market.

What does a sales manager do?

Sales managers are responsible for leading the organization's sales team. They oversee the progress and performance of the whole team, set area assignments to team members, and set weekly or monthly quotas. Sales managers oversee training team members during onboarding and providing further coaching to help them achieve their goals. They manage the challenges that team members may meet and help mitigate any problems that come along the way. Sales managers also set the strategic direction of the sales team and follow through by ensuring that the team's activities are in line with the goals.

Business to business sales manager vs sales manager salary

Business to business sales managers and sales managers have different pay scales, as shown below.

Business To Business Sales ManagerSales Manager
Average salary$75,242$73,952
Salary rangeBetween $43,000 And $131,000Between $42,000 And $129,000
Highest paying CitySan Francisco, CAJersey City, NJ
Highest paying stateNew HampshireNew Jersey
Best paying companyMicron TechnologyCapgemini
Best paying industryFinance-

Differences between business to business sales manager and sales manager education

There are a few differences between a business to business sales manager and a sales manager in terms of educational background:

Business To Business Sales ManagerSales Manager
Most common degreeBachelor's Degree, 70%Bachelor's Degree, 63%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Southern California

Business to business sales manager vs sales manager demographics

Here are the differences between business to business sales managers' and sales managers' demographics:

Business To Business Sales ManagerSales Manager
Average age4646
Gender ratioMale, 63.4% Female, 36.6%Male, 68.7% Female, 31.3%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%7%

Differences between business to business sales manager and sales manager duties and responsibilities

Business to business sales manager example responsibilities.

  • Develop and manage customized patient education programs for nationwide distribution through healthcare nonprofit associations by securing third-party pharmaceutical sponsorship.
  • Research and implement a CRM, new products and procedures to accommodate sales procedures and dealership needs.
  • Update database (CRM), increase revenue, hit targets monthly/quarterly/yearly, perform above expectations, make it happen.
  • Handle practices for pull-through initiatives with patients including advertising, marketing, events and quarterly business reviews for profitability.
  • Create marketing content for pages and promotional initiatives, newsletter design and implementation, create designed and produce PowerPoint presentations.

Sales manager example responsibilities.

  • Achieve proficiency in multitasking by performing multiple duties and managing differing responsibilities periodically.
  • Manage discount contracts, write up of add-ons, renewals, transfers of equities.
  • Manage and support one of the largest portfolios within the division and the largest in the Americas.
  • Manage website, updating product listings, enhancing SEO positioning, and maintaining overall site appearance and functionality.
  • Launch and manage the Americas outsourcing lead generation and qualification process.
  • Set all promotional activity, introduce new items and manage distributors in select markets.
  • Show more

Business to business sales manager vs sales manager skills

Common business to business sales manager skills
  • Customer Service, 15%
  • Business Sales, 6%
  • Business Development, 5%
  • Market Trends, 5%
  • Sales Professionals, 3%
  • Trade Shows, 3%
Common sales manager skills
  • Product Knowledge, 12%
  • Customer Satisfaction, 7%
  • Sales Performance, 6%
  • CRM, 5%
  • Sales Process, 4%
  • Work Ethic, 4%

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