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The differences between content directors and digital directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a content director and a digital director. Additionally, a content director has an average salary of $130,468, which is higher than the $129,557 average annual salary of a digital director.
The top three skills for a content director include digital marketing, content strategy and content development. The most important skills for a digital director are digital marketing, digital transformation, and digital strategy.
| Content Director | Digital Director | |
| Yearly salary | $130,468 | $129,557 |
| Hourly rate | $62.73 | $62.29 |
| Growth rate | 10% | 10% |
| Number of jobs | 48,991 | 65,914 |
| Job satisfaction | 4 | - |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 75% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A content director is responsible for reviewing digital media content and ensure timely distribution within multiple platforms. Content directors also consider the current industry trends to develop items that are relevant to the target audience. They coordinate with the producer and media directors for layouts and concepts that adhere to quality standards and business regulations. A content director oversees the content progress and ensures that the deliverables are submitted timely and within the budget limitations.
A digital director is in charge of spearheading and overseeing the campaigns and projects for digital marketing within a company. Their responsibilities revolve around devising strategies to boost sales and brand awareness, establishing goals and sales objectives, monitoring the progress of projects, and assessing workforce performance. They must also coordinate different departments, liaise with external agencies, and produce progress reports for the stakeholders. Furthermore, as a digital director, it is essential to lead and encourage teams to reach goals, all while implementing the company's policies and regulations.
Content directors and digital directors have different pay scales, as shown below.
| Content Director | Digital Director | |
| Average salary | $130,468 | $129,557 |
| Salary range | Between $89,000 And $190,000 | Between $90,000 And $185,000 |
| Highest paying City | Providence, RI | San Francisco, CA |
| Highest paying state | Rhode Island | Oregon |
| Best paying company | Meta | McKinsey & Company Inc |
| Best paying industry | Internet | Professional |
There are a few differences between a content director and a digital director in terms of educational background:
| Content Director | Digital Director | |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 75% |
| Most common major | Communication | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between content directors' and digital directors' demographics:
| Content Director | Digital Director | |
| Average age | 39 | 39 |
| Gender ratio | Male, 58.6% Female, 41.4% | Male, 68.8% Female, 31.2% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |