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The differences between coordinators of email marketing and senior marketing analysts can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a coordinator of email marketing and a senior marketing analyst. Additionally, a senior marketing analyst has an average salary of $83,321, which is higher than the $50,047 average annual salary of a coordinator of email marketing.
The top three skills for a coordinator of email marketing include email marketing, digital marketing and marketing campaigns. The most important skills for a senior marketing analyst are tableau, digital marketing, and SQL.
| Coordinator Of Email Marketing | Senior Marketing Analyst | |
| Yearly salary | $50,047 | $83,321 |
| Hourly rate | $24.06 | $40.06 |
| Growth rate | 19% | 19% |
| Number of jobs | 81,900 | 110,012 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 84% | Bachelor's Degree, 75% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
An email marketing coordinator is responsible for planning and sending out email marketing and promotional campaigns and other electronic communications platforms as required. Email marketing coordinators manage the creation of engaging digital content to sell goods and services and attract potential clients. They also analyze the current market trends to identify opportunities that would generate more revenue resources and increase the company's profitability. An email marketing coordinator responds to the potential customers' inquiries and concerns, set discussion appointments, and demonstrate product features as needed.
A senior marketing analyst is an executive professional who directs and implements strategies for sales, advertising, and general market placement for a company. Senior marketing analysts are required to gather and analyze numerical data that covers areas such as demographics, consumer purchasing behavior, and consumer income. They use surveys and interpretive data to make assessments of current marketing initiatives within the company. Senior marketing analysts must also create detailed reports and present them to any brand managers within the company as well as marketing, advertising, and sales teams.
Coordinators of email marketing and senior marketing analysts have different pay scales, as shown below.
| Coordinator Of Email Marketing | Senior Marketing Analyst | |
| Average salary | $50,047 | $83,321 |
| Salary range | Between $32,000 And $75,000 | Between $63,000 And $109,000 |
| Highest paying City | - | San Francisco, CA |
| Highest paying state | - | Washington |
| Best paying company | - | Credit Karma |
| Best paying industry | - | Finance |
There are a few differences between a coordinator of email marketing and a senior marketing analyst in terms of educational background:
| Coordinator Of Email Marketing | Senior Marketing Analyst | |
| Most common degree | Bachelor's Degree, 84% | Bachelor's Degree, 75% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between coordinators of email marketing' and senior marketing analysts' demographics:
| Coordinator Of Email Marketing | Senior Marketing Analyst | |
| Average age | 37 | 37 |
| Gender ratio | Male, 39.0% Female, 61.0% | Male, 51.7% Female, 48.3% |
| Race ratio | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 9.6% White, 67.7% American Indian and Alaska Native, 0.1% | Black or African American, 4.7% Unknown, 4.9% Hispanic or Latino, 11.2% Asian, 14.1% White, 65.0% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |