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Creative coordinator vs public relations coordinator

The differences between creative coordinators and public relations coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a creative coordinator and a public relations coordinator. Additionally, a creative coordinator has an average salary of $48,295, which is higher than the $46,225 average annual salary of a public relations coordinator.

The top three skills for a creative coordinator include graphic design, photography and adobe photoshop. The most important skills for a public relations coordinator are press releases, facebook, and twitter.

Creative coordinator vs public relations coordinator overview

Creative CoordinatorPublic Relations Coordinator
Yearly salary$48,295$46,225
Hourly rate$23.22$22.22
Growth rate8%8%
Number of jobs27,20335,324
Job satisfaction--
Most common degreeBachelor's Degree, 82%Bachelor's Degree, 83%
Average age4242
Years of experience44

What does a creative coordinator do?

Creative Coordinators are responsible for taking a lead role in supporting the company's marketing and advertising departments. They are involved in ensuring marketing projects are on schedule, handling departmental calendars, liaising with vendors, and processing expenditures. Creative coordinators work closely with sales and marketing management to gain clear expectations and a project's scope. They consistently track and ensure optimal supplies needed to complete each task at each phase.

What does a public relations coordinator do?

A public relations coordinator is responsible for developing brand awareness for the organization's brand image. Public relations coordinators work closely with the marketing department to manage marketing campaigns, mainly social media platforms and events, promoting the organization. A public relations coordinator assists with press releases, media coverage, investor relations, and responding to clients' inquiries and concerns. Public relations coordinators also analyze current market trends to identify business opportunities that would meet public demands. They must have excellent communication skills, as well as be highly organized with meeting deadlines under minimal supervision.

Creative coordinator vs public relations coordinator salary

Creative coordinators and public relations coordinators have different pay scales, as shown below.

Creative CoordinatorPublic Relations Coordinator
Average salary$48,295$46,225
Salary rangeBetween $34,000 And $67,000Between $35,000 And $60,000
Highest paying CitySunnyvale, CAWashington, DC
Highest paying stateCaliforniaVirginia
Best paying companyDraftfcbShiseido
Best paying industryProfessionalHealth Care

Differences between creative coordinator and public relations coordinator education

There are a few differences between a creative coordinator and a public relations coordinator in terms of educational background:

Creative CoordinatorPublic Relations Coordinator
Most common degreeBachelor's Degree, 82%Bachelor's Degree, 83%
Most common majorGraphic DesignCommunication
Most common collegeStanford UniversityNorthwestern University

Creative coordinator vs public relations coordinator demographics

Here are the differences between creative coordinators' and public relations coordinators' demographics:

Creative CoordinatorPublic Relations Coordinator
Average age4242
Gender ratioMale, 30.9% Female, 69.1%Male, 24.3% Female, 75.7%
Race ratioBlack or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.3% White, 66.4% American Indian and Alaska Native, 0.6%Black or African American, 10.2% Unknown, 5.1% Hispanic or Latino, 12.1% Asian, 5.3% White, 66.7% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between creative coordinator and public relations coordinator duties and responsibilities

Creative coordinator example responsibilities.

  • Coordinate with top tier online outlets to place exclusive show clips and manage recap lists.
  • Create marketing content for project RFPs, recommend actionable marketing plans and strategies to achieve ROI.
  • Develop all price letters, RFP's and corporate proposals outlining products, service, competitive advantage and transition plans.
  • Provide administrative support managing CMS.
  • Implement HTML to expedite email schedule expectations.
  • Handle all copywriting for direct mail, promotional pieces and advertising collateral.
  • Show more

Public relations coordinator example responsibilities.

  • Achieve first page Google ranking on key terms for the company blog, YouTube, and website after optimizing content.
  • Manage all copywriting elements for live broadcasts and promotional commercials.
  • Start the team Instagram page.
  • Film new internal training videos for domestic and international accounts and theBalm s YouTube channel.
  • Assist in social media efforts, utilizing Hootsuite, Quora and LinkedIn on the daily basis.
  • Control, write, and edit press releases, e-blasts, and social media through HootSuite.
  • Show more

Creative coordinator vs public relations coordinator skills

Common creative coordinator skills
  • Graphic Design, 14%
  • Photography, 11%
  • Adobe Photoshop, 5%
  • Adobe Creative Suite, 5%
  • Creative Projects, 5%
  • Video Production, 5%
Common public relations coordinator skills
  • Press Releases, 25%
  • Facebook, 6%
  • Twitter, 5%
  • Instagram, 4%
  • PowerPoint, 3%
  • Event Planning, 3%

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