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The differences between customer marketing managers and managers, field marketing can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a customer marketing manager and a manager, field marketing. Additionally, a customer marketing manager has an average salary of $98,889, which is higher than the $93,296 average annual salary of a manager, field marketing.
The top three skills for a customer marketing manager include project management, customer satisfaction and digital marketing. The most important skills for a manager, field marketing are digital marketing, integrated marketing, and project management.
| Customer Marketing Manager | Manager, Field Marketing | |
| Yearly salary | $98,889 | $93,296 |
| Hourly rate | $47.54 | $44.85 |
| Growth rate | 10% | 10% |
| Number of jobs | 137,846 | 174,371 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 74% | Bachelor's Degree, 82% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A customer marketing manager focuses on devising strategies for customer satisfaction. One of their primary responsibilities revolves around producing reports and presentations, reaching out to clients through calls and correspondence, building rapport with customers while helping them meet their needs, and maintaining records of all transactions. There are also instances when a marketing manager must discuss products and policies to clients, address issues and concerns, and provide corrective measures. Furthermore, as a manager, it is essential to implement all regulations and standards with the team.
A field marketing manager oversees a company's field marketing operations, aiming to improve brand awareness and reach sales goals. Their responsibilities primarily revolve around devising marketing strategies, participating in organizing campaigns and trade shows, setting objectives for the team, and monitoring the progress of marketing programs, ensuring they are functioning effectively and efficiently. There are also instances when the manager must address issues and concerns, performing corrective measures when necessary. Furthermore, as a manager, it is essential to lead and encourage the team to reach company goals while implementing the company's policies and regulations.
Customer marketing managers and managers, field marketing have different pay scales, as shown below.
| Customer Marketing Manager | Manager, Field Marketing | |
| Average salary | $98,889 | $93,296 |
| Salary range | Between $70,000 And $138,000 | Between $68,000 And $127,000 |
| Highest paying City | San Francisco, CA | Carson City, NV |
| Highest paying state | California | Nevada |
| Best paying company | Bain & Company | |
| Best paying industry | Education | Technology |
There are a few differences between a customer marketing manager and a manager, field marketing in terms of educational background:
| Customer Marketing Manager | Manager, Field Marketing | |
| Most common degree | Bachelor's Degree, 74% | Bachelor's Degree, 82% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between customer marketing managers' and managers, field marketing' demographics:
| Customer Marketing Manager | Manager, Field Marketing | |
| Average age | 39 | 39 |
| Gender ratio | Male, 46.3% Female, 53.7% | Male, 47.1% Female, 52.9% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |