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The differences between customer retention representatives and lead customer service representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-12 months to become both a customer retention representative and a lead customer service representative. Additionally, a customer retention representative has an average salary of $41,084, which is higher than the $36,097 average annual salary of a lead customer service representative.
The top three skills for a customer retention representative include customer service, outbound calls and bundling. The most important skills for a lead customer service representative are cleanliness, cash handling, and inventory control.
A customer retention specialist helps an organization build relationships with existing clients. Their primarily job is to develop programs and strategies to strengthen customer loyalty and communicate directly with clients to assist them with their needs, which may involve answering inquiries, discussing product or service specifications, providing price quotes, troubleshooting issues, or giving instructions. They may also negotiate contracts, give discounts, and offer customers incentives.
A lead customer service representative is responsible for managing a group of customer service staff to assist in daily operations and help with customer issues. Lead customer service representatives manage high-level customer complaints and provide immediate resolution and disputes. They implement strategies to ensure customer satisfaction, increase productivity, and achieve profitability goals. A lead customer service representative handles escalation and evaluates team member's performance. A lead customer service representative must have excellent communication and leadership skills to supervise the team and support the business' improvement plans.
Customer retention representatives and lead customer service representatives have different pay scales, as shown below.
| Customer Retention Representative | Lead Customer Service Representative | |
| Average salary | $41,084 | $36,097 |
| Salary range | Between $20,000 And $83,000 | Between $22,000 And $58,000 |
| Highest paying City | Phoenix, AZ | Goldsboro, NC |
| Highest paying state | California | New York |
| Best paying company | Torchmark | IBM |
| Best paying industry | - | Insurance |
There are a few differences between a customer retention representative and a lead customer service representative in terms of educational background:
| Customer Retention Representative | Lead Customer Service Representative | |
| Most common degree | Bachelor's Degree, 41% | Bachelor's Degree, 33% |
| Most common major | Business | Business |
| Most common college | - | - |
Here are the differences between customer retention representatives' and lead customer service representatives' demographics:
| Customer Retention Representative | Lead Customer Service Representative | |
| Average age | 40 | 40 |
| Gender ratio | Male, 45.7% Female, 54.3% | Male, 32.1% Female, 67.9% |
| Race ratio | Black or African American, 10.9% Unknown, 5.5% Hispanic or Latino, 18.4% Asian, 6.0% White, 58.4% American Indian and Alaska Native, 0.8% | Black or African American, 11.8% Unknown, 5.4% Hispanic or Latino, 21.2% Asian, 6.3% White, 54.6% American Indian and Alaska Native, 0.7% |
| LGBT Percentage | 7% | 7% |