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Demographic analyst vs marketing specialist

The differences between demographic analysts and marketing specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a demographic analyst and a marketing specialist. Additionally, a demographic analyst has an average salary of $74,847, which is higher than the $54,942 average annual salary of a marketing specialist.

The top three skills for a demographic analyst include GIS, demographic data and . The most important skills for a marketing specialist are digital marketing, marketing campaigns, and project management.

Demographic analyst vs marketing specialist overview

Demographic AnalystMarketing Specialist
Yearly salary$74,847$54,942
Hourly rate$35.98$26.41
Growth rate19%19%
Number of jobs7,23287,145
Job satisfaction--
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 78%
Average age3737
Years of experience66

Demographic analyst vs marketing specialist salary

Demographic analysts and marketing specialists have different pay scales, as shown below.

Demographic AnalystMarketing Specialist
Average salary$74,847$54,942
Salary rangeBetween $46,000 And $121,000Between $36,000 And $82,000
Highest paying City-Seattle, WA
Highest paying state-Washington
Best paying company-Google
Best paying industry-Technology

Differences between demographic analyst and marketing specialist education

There are a few differences between a demographic analyst and a marketing specialist in terms of educational background:

Demographic AnalystMarketing Specialist
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 78%
Most common majorGeographyBusiness
Most common collegeNorthwestern UniversityUniversity of Georgia

Demographic analyst vs marketing specialist demographics

Here are the differences between demographic analysts' and marketing specialists' demographics:

Demographic AnalystMarketing Specialist
Average age3737
Gender ratioMale, 75.8% Female, 24.2%Male, 35.5% Female, 64.5%
Race ratioBlack or African American, 3.9% Unknown, 4.7% Hispanic or Latino, 9.1% Asian, 10.3% White, 71.9% American Indian and Alaska Native, 0.1%Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.5% Asian, 11.2% White, 65.9% American Indian and Alaska Native, 0.1%
LGBT Percentage10%10%

Differences between demographic analyst and marketing specialist duties and responsibilities

Demographic analyst example responsibilities.

  • Manage and successfully deliver multiple customer migration efforts to allow processing moves from mainframe environments to client/server environments.
  • Research optimal real estate for dental practices using MapInfo and AnySite GIS software.
  • Assist economists in preparing PowerPoint presentations, vulnerability monitors, economic outlook assessments, and staff reports for their respective countries.
  • Manage and successfully deliver multiple customer migration efforts to allow processing moves from mainframe environments to client/server environments.

Marketing specialist example responsibilities.

  • Manage company twitter feed, posting new requisitions and articles of interest.
  • Generate leads, create property postings, social media (Instagram, Facebook, etc . )
  • Manage PPC campaigns, including SEM budgeting, writing ad copy, keyword selection (incl.
  • Manage end-to- end process for the brand brochure including creative brief development, copywriting, proofreading and executive approvals.
  • Manage LinkedIn client group by promoting conversations, approving user requests to join and posting company updates and relevant content.
  • Accomplish in presentation, negotiation, and closing with demonstrate talent for establishing positive rapport and instilling client confidence and loyalty.
  • Show more

Demographic analyst vs marketing specialist skills

Common demographic analyst skills
  • GIS, 53%
  • Demographic Data, 47%
Common marketing specialist skills
  • Digital Marketing, 13%
  • Marketing Campaigns, 6%
  • Project Management, 5%
  • Email Marketing, 4%
  • PowerPoint, 4%
  • Customer Service, 4%

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