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Digital marketing specialist vs certified medical technician

The differences between digital marketing specialists and certified medical technicians can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a digital marketing specialist, becoming a certified medical technician takes usually requires 6-12 months. Additionally, a digital marketing specialist has an average salary of $60,359, which is higher than the $38,859 average annual salary of a certified medical technician.

The top three skills for a digital marketing specialist include digital marketing, marketing campaigns and email marketing. The most important skills for a certified medical technician are patients, vital signs, and CPR.

Digital marketing specialist vs certified medical technician overview

Digital Marketing SpecialistCertified Medical Technician
Yearly salary$60,359$38,859
Hourly rate$29.02$18.68
Growth rate19%5%
Number of jobs94,029164,424
Job satisfaction--
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 28%
Average age3744
Years of experience612

What does a digital marketing specialist do?

A digital marketing specialist is an individual who is responsible for promoting products or services of a company using appropriate technology platforms effectively. Digital marketing specialists collaborate with marketing teams to plan and execute digital programs such as online advertising, social media, and mobile. They are proficient in digital technology tools that can include web advertising, social media, and web development. Digital marketing specialists must also develop multimedia packages and present recommendations to the company's director of marketing and communications.

What does a certified medical technician do?

Certified Medical Technicians are specialists in medical diagnoses by performing laboratory testing and analysis for hospitals and physicians. Their duties include lab sanitization to prepare for testing and collection, recording medical samples for testing, specimen preparation, blood drawing for donation and testing, and assisting physicians with sample collection as well as equipment handling in surgical rooms. They must also understand how to use complex and sensitive testing equipment such as cell counters, analyzers, microscopes, and centrifuges.

Digital marketing specialist vs certified medical technician salary

Digital marketing specialists and certified medical technicians have different pay scales, as shown below.

Digital Marketing SpecialistCertified Medical Technician
Average salary$60,359$38,859
Salary rangeBetween $44,000 And $81,000Between $28,000 And $53,000
Highest paying CitySan Francisco, CADenton, TX
Highest paying stateCaliforniaAlaska
Best paying companyMetaFavorite Healthcare Staffing
Best paying industryFinanceHealth Care

Differences between digital marketing specialist and certified medical technician education

There are a few differences between a digital marketing specialist and a certified medical technician in terms of educational background:

Digital Marketing SpecialistCertified Medical Technician
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 28%
Most common majorBusinessNursing
Most common collegeUniversity of GeorgiaUniversity of Connecticut

Digital marketing specialist vs certified medical technician demographics

Here are the differences between digital marketing specialists' and certified medical technicians' demographics:

Digital Marketing SpecialistCertified Medical Technician
Average age3744
Gender ratioMale, 51.1% Female, 48.9%Male, 20.4% Female, 79.6%
Race ratioBlack or African American, 5.0% Unknown, 5.0% Hispanic or Latino, 11.9% Asian, 12.3% White, 65.6% American Indian and Alaska Native, 0.1%Black or African American, 15.9% Unknown, 5.0% Hispanic or Latino, 14.6% Asian, 10.0% White, 53.8% American Indian and Alaska Native, 0.8%
LGBT Percentage10%8%

Differences between digital marketing specialist and certified medical technician duties and responsibilities

Digital marketing specialist example responsibilities.

  • Manage and distribution integrate product promotion campaigns (B2B and B2C).
  • Set up and manage campaigns on Facebook and LinkedIn including tracking and conversions.
  • Manage photography department in office and on location in numerous national ad campaign shoots.
  • Manage Facebook ads, AdWords and LinkedIn ads while ensuring marketing message consistent with the company goals and objectives.
  • Maintain all social media platforms, create and curate blog content, and manage the website using ExpressionEngine CMS.
  • Utilize Godaddy software and systems and any require portal tools to achieve campaign goals, objectives and KPI's.
  • Show more

Certified medical technician example responsibilities.

  • Maintain the cleanliness of storage areas, trays, centrifuges, refrigerators, freezers and work area.
  • Administer medications to patients according to their medication record as scheduled, as needed according to physician orders.
  • Perform laboratory test and procedures in areas including chemistry, hematology, urinalysis, coagulation, serology, and bacteriology.
  • Perform first aid and apply CPR when necessary.
  • Perform first aid or CPR during medical emergencies until paramedics arrive.
  • Assist the residents in their ADL needs and prepare their meals.
  • Show more

Digital marketing specialist vs certified medical technician skills

Common digital marketing specialist skills
  • Digital Marketing, 23%
  • Marketing Campaigns, 6%
  • Email Marketing, 5%
  • Google Analytics, 4%
  • B Testing, 4%
  • Lead Generation, 3%
Common certified medical technician skills
  • Patients, 17%
  • Vital Signs, 12%
  • CPR, 8%
  • Administer Medications, 7%
  • Resident Care, 6%
  • HIPAA, 6%

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