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The differences between digital media coordinators and campaign coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a digital media coordinator and a campaign coordinator. Additionally, a digital media coordinator has an average salary of $50,169, which is higher than the $41,865 average annual salary of a campaign coordinator.
The top three skills for a digital media coordinator include digital marketing, facebook and web content. The most important skills for a campaign coordinator are digital marketing, CRM, and powerpoint.
| Digital Media Coordinator | Campaign Coordinator | |
| Yearly salary | $50,169 | $41,865 |
| Hourly rate | $24.12 | $20.13 |
| Growth rate | 8% | 8% |
| Number of jobs | 39,317 | 24,801 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 80% | Bachelor's Degree, 78% |
| Average age | 42 | 42 |
| Years of experience | 4 | 4 |
A digital media coordinator specializes in spearheading the development of a company's online presence through websites and various social media campaigns. Their responsibilities revolve around overseeing the company's digital software and facilities, coordinating different teams and professionals, developing web aesthetics and content, and managing digital data. Furthermore, as a digital media coordinator, it is essential to lead and encourage the team in the joint effort to raise brand awareness and message, all while implementing the company's policies and regulations.
A campaign coordinator is responsible for managing media campaigns and press communications for marketing efforts on business or other industry needs. Campaign coordinators perform administrative and clerical duties under the supervision of a campaign manager and develop event activities according to the campaign theme and requirements. They also coordinate schedules with the participants, suppliers, and third-party vendors. A campaign coordinator must have excellent communication and organizational skills, especially in documenting reports, managing expenses, and responding to inquiries and concerns.
Digital media coordinators and campaign coordinators have different pay scales, as shown below.
| Digital Media Coordinator | Campaign Coordinator | |
| Average salary | $50,169 | $41,865 |
| Salary range | Between $39,000 And $63,000 | Between $28,000 And $61,000 |
| Highest paying City | Seattle, WA | Washington, DC |
| Highest paying state | Washington | California |
| Best paying company | Colgate University | Square |
| Best paying industry | Professional | Media |
There are a few differences between a digital media coordinator and a campaign coordinator in terms of educational background:
| Digital Media Coordinator | Campaign Coordinator | |
| Most common degree | Bachelor's Degree, 80% | Bachelor's Degree, 78% |
| Most common major | Communication | Political Science |
| Most common college | Stanford University | Stanford University |
Here are the differences between digital media coordinators' and campaign coordinators' demographics:
| Digital Media Coordinator | Campaign Coordinator | |
| Average age | 42 | 42 |
| Gender ratio | Male, 47.8% Female, 52.2% | Male, 36.9% Female, 63.1% |
| Race ratio | Black or African American, 10.2% Unknown, 5.1% Hispanic or Latino, 12.0% Asian, 5.3% White, 66.8% American Indian and Alaska Native, 0.6% | Black or African American, 10.2% Unknown, 5.1% Hispanic or Latino, 12.1% Asian, 5.3% White, 66.6% American Indian and Alaska Native, 0.6% |
| LGBT Percentage | 12% | 12% |