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Digital media coordinator vs coordinator

The differences between digital media coordinators and coordinators can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become a digital media coordinator, becoming a coordinator takes usually requires 6-12 months. Additionally, a digital media coordinator has an average salary of $50,169, which is higher than the $41,599 average annual salary of a coordinator.

The top three skills for a digital media coordinator include digital marketing, facebook and web content. The most important skills for a coordinator are customer service, patients, and excellent organizational.

Digital media coordinator vs coordinator overview

Digital Media CoordinatorCoordinator
Yearly salary$50,169$41,599
Hourly rate$24.12$20.00
Growth rate8%12%
Number of jobs39,317151,508
Job satisfaction-5
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 57%
Average age4243
Years of experience412

What does a digital media coordinator do?

A digital media coordinator specializes in spearheading the development of a company's online presence through websites and various social media campaigns. Their responsibilities revolve around overseeing the company's digital software and facilities, coordinating different teams and professionals, developing web aesthetics and content, and managing digital data. Furthermore, as a digital media coordinator, it is essential to lead and encourage the team in the joint effort to raise brand awareness and message, all while implementing the company's policies and regulations.

What does a coordinator do?

Coordinators are responsible for liaising between the department they are assigned to and any other external party. They oversee projects or agreements. They are in charge of following through negotiations between the two parties regarding work. They see through the conduct of such contracts by ensuring that all terms are amenable to both parties. They maintain records and other necessary data and paperwork. They also ensure that office policy and guidelines are being followed. Coordinators also ensure that all projects are completed efficiently and effectively.

Digital media coordinator vs coordinator salary

Digital media coordinators and coordinators have different pay scales, as shown below.

Digital Media CoordinatorCoordinator
Average salary$50,169$41,599
Salary rangeBetween $39,000 And $63,000Between $27,000 And $61,000
Highest paying CitySeattle, WASan Francisco, CA
Highest paying stateWashingtonAlaska
Best paying companyColgate UniversityMeta
Best paying industryProfessionalTechnology

Differences between digital media coordinator and coordinator education

There are a few differences between a digital media coordinator and a coordinator in terms of educational background:

Digital Media CoordinatorCoordinator
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 57%
Most common majorCommunicationBusiness
Most common collegeStanford UniversityUniversity of Southern California

Digital media coordinator vs coordinator demographics

Here are the differences between digital media coordinators' and coordinators' demographics:

Digital Media CoordinatorCoordinator
Average age4243
Gender ratioMale, 47.8% Female, 52.2%Male, 36.3% Female, 63.7%
Race ratioBlack or African American, 10.2% Unknown, 5.1% Hispanic or Latino, 12.0% Asian, 5.3% White, 66.8% American Indian and Alaska Native, 0.6%Black or African American, 11.5% Unknown, 5.2% Hispanic or Latino, 20.9% Asian, 6.4% White, 53.9% American Indian and Alaska Native, 2.1%
LGBT Percentage12%11%

Differences between digital media coordinator and coordinator duties and responsibilities

Digital media coordinator example responsibilities.

  • Manage Intranet to keep track of employees' days out, as well as news and mail servers.
  • Code, troubleshot and manage corporate website and email marketing blasts using HTML, CSS, PHP and CMS platforms.
  • Manage and analyze e-commerce data.
  • Create Facebook ads for specific marketing campaigns.
  • Head in-house photographer duties include daily shoots for Facebook and twitter campaigns.
  • Analyze data and create excel spreadsheets to identify trends on YouTube.
  • Show more

Coordinator example responsibilities.

  • Conduct kaizen blitz in the machine shop that achieve higher productivity and efficiency gains.
  • Manage documented records of meetings and contact with Pre-K teachers to discuss relevant information concerning children and families.
  • Manage and coordinate the workload of the release team members and are responsible for organizing and hosting all production release windows.
  • Manage IDT roster and participate in interdisciplinary team meetings.
  • Provide leadership development opportunities for youth and lead community events and activities for the community.
  • Facilitate development of veterans individual rehabilitation plans, which provide purpose, organization and empowerment to achieve life goals.
  • Show more

Digital media coordinator vs coordinator skills

Common digital media coordinator skills
  • Digital Marketing, 10%
  • Facebook, 7%
  • Web Content, 5%
  • Instagram, 5%
  • Digital Content, 5%
  • Google Analytics, 4%
Common coordinator skills
  • Customer Service, 21%
  • Patients, 10%
  • Excellent Organizational, 7%
  • Data Entry, 5%
  • Excellent Guest, 5%
  • Coordinators, 4%

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