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Digital media coordinator vs publications coordinator

The differences between digital media coordinators and publications coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a digital media coordinator and a publications coordinator. Additionally, a digital media coordinator has an average salary of $50,169, which is higher than the $48,593 average annual salary of a publications coordinator.

The top three skills for a digital media coordinator include digital marketing, facebook and web content. The most important skills for a publications coordinator are press releases, powerpoint, and web content.

Digital media coordinator vs publications coordinator overview

Digital Media CoordinatorPublications Coordinator
Yearly salary$50,169$48,593
Hourly rate$24.12$23.36
Growth rate8%8%
Number of jobs39,31727,541
Job satisfaction--
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 78%
Average age4242
Years of experience44

What does a digital media coordinator do?

A digital media coordinator specializes in spearheading the development of a company's online presence through websites and various social media campaigns. Their responsibilities revolve around overseeing the company's digital software and facilities, coordinating different teams and professionals, developing web aesthetics and content, and managing digital data. Furthermore, as a digital media coordinator, it is essential to lead and encourage the team in the joint effort to raise brand awareness and message, all while implementing the company's policies and regulations.

What does a publications coordinator do?

A publications coordinator is responsible for assisting the publishing processes from the drafting to the distribution of materials. Publications coordinators check the accuracy and quality of the content, ensuring that the materials are free from plagiarism and adhere to publishing guidelines and regulations. They also follow publishing deadlines and confirm the submission of all materials in printing. A publication coordinator assists the marketing team in promoting the organization's products by handling and updating social media accounts, as well as searching for the recent trends as an issue for the next publications.

Digital media coordinator vs publications coordinator salary

Digital media coordinators and publications coordinators have different pay scales, as shown below.

Digital Media CoordinatorPublications Coordinator
Average salary$50,169$48,593
Salary rangeBetween $39,000 And $63,000Between $36,000 And $64,000
Highest paying CitySeattle, WAWashington, DC
Highest paying stateWashingtonVirginia
Best paying companyColgate UniversityAstraZeneca
Best paying industryProfessionalFinance

Differences between digital media coordinator and publications coordinator education

There are a few differences between a digital media coordinator and a publications coordinator in terms of educational background:

Digital Media CoordinatorPublications Coordinator
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 78%
Most common majorCommunicationCommunication
Most common collegeStanford UniversityStanford University

Digital media coordinator vs publications coordinator demographics

Here are the differences between digital media coordinators' and publications coordinators' demographics:

Digital Media CoordinatorPublications Coordinator
Average age4242
Gender ratioMale, 47.8% Female, 52.2%Male, 29.4% Female, 70.6%
Race ratioBlack or African American, 10.2% Unknown, 5.1% Hispanic or Latino, 12.0% Asian, 5.3% White, 66.8% American Indian and Alaska Native, 0.6%Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.2% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between digital media coordinator and publications coordinator duties and responsibilities

Digital media coordinator example responsibilities.

  • Manage Intranet to keep track of employees' days out, as well as news and mail servers.
  • Code, troubleshot and manage corporate website and email marketing blasts using HTML, CSS, PHP and CMS platforms.
  • Manage and analyze e-commerce data.
  • Create Facebook ads for specific marketing campaigns.
  • Head in-house photographer duties include daily shoots for Facebook and twitter campaigns.
  • Analyze data and create excel spreadsheets to identify trends on YouTube.
  • Show more

Publications coordinator example responsibilities.

  • Develop and manage all aspects of publicity for one of NYC's oldest museums.
  • Manage all copywriting elements for live broadcasts and promotional commercials.
  • Keep staff update on current events and updates PPNC's Facebook page.
  • Produce event PowerPoint presentations and loops.
  • Developed/Produce PowerPoint presentation for weekly worship service.
  • Proofread and critiqu magazines for other publication managers who are struggling to meet quality assurance criteria.
  • Show more

Digital media coordinator vs publications coordinator skills

Common digital media coordinator skills
  • Digital Marketing, 10%
  • Facebook, 7%
  • Web Content, 5%
  • Instagram, 5%
  • Digital Content, 5%
  • Google Analytics, 4%
Common publications coordinator skills
  • Press Releases, 12%
  • PowerPoint, 11%
  • Web Content, 10%
  • Public Affairs, 6%
  • Graphic Design, 5%
  • Facebook, 5%

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