Director, membership marketing vs assistant marketing director

The differences between directors, membership marketing and assistant marketing directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a director, membership marketing and an assistant marketing director. Additionally, a director, membership marketing has an average salary of $73,900, which is higher than the $55,415 average annual salary of an assistant marketing director.

The top three skills for a director, membership marketing include website content, membership sales and customer service. The most important skills for an assistant marketing director are digital marketing, marketing campaigns, and graphic design.

Director, membership marketing vs assistant marketing director overview

	Director, Membership Marketing	Assistant Marketing Director
Yearly salary	$73,900	$55,415
Hourly rate	$35.53	$26.64
Growth rate	10%	10%
Number of jobs	92,788	94,447
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 79%	Bachelor's Degree, 74%
Average age	39	39
Years of experience	10	10

Director, membership marketing vs assistant marketing director salary

Directors, membership marketing and assistant marketing directors have different pay scales, as shown below.

	Director, Membership Marketing	Assistant Marketing Director
Average salary	$73,900	$55,415
Salary range	Between $43,000 And $124,000	Between $35,000 And $86,000
Highest paying City	-	San Francisco, CA
Highest paying state	-	California
Best paying company	-	Moody's
Best paying industry	-	-

Differences between director, membership marketing and assistant marketing director education

There are a few differences between a director, membership marketing and an assistant marketing director in terms of educational background:

	Director, Membership Marketing	Assistant Marketing Director
Most common degree	Bachelor's Degree, 79%	Bachelor's Degree, 74%
Most common major	Business	Business
Most common college	University of Georgia	University of Georgia

Director, membership marketing vs assistant marketing director demographics

Here are the differences between directors, membership marketing' and assistant marketing directors' demographics:

	Director, Membership Marketing	Assistant Marketing Director
Average age	39	39
Gender ratio	Male, 29.6% Female, 70.4%	Male, 39.7% Female, 60.3%
Race ratio	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	10%

Differences between director, membership marketing and assistant marketing director duties and responsibilities

Director, membership marketing example responsibilities.

Develop and manage strategic B2C and B2B integrate marketing plans leveraging digital and traditional marketing efforts.
Examine effectiveness of boost Facebook posts and purchase advertisements.
Conceive company offerings and strategic packages for analytics, optimization, marketing operations, campaign management and architecture service lines.
Develop SaaS application for tracking sponsorship impact against corporate objectives.

Assistant marketing director example responsibilities.

Manage website development/content and SEM strategies for corporate and divisional sites.
Manage medical billing and serve as liaison between patient and insurance including Medicaid and Medicare as required.
Direct the advertising, marketing and promotional efforts of a major FM station.
Maintain social networks and create mini-commercials featuring high-end stores in the mall for Facebook.
Plan in compliance with FCC rules, regulations, and guidelines in radio promotions.
Maintain accurate records of contestants and ensure contests are conduct in accordance with FCC regulations and law.

Director, membership marketing vs assistant marketing director skills

Common director, membership marketing skills

Website Content, 13%
Membership Sales, 8%
Customer Service, 8%
Membership Development, 6%
Press Releases, 4%
Member Events, 4%

Common assistant marketing director skills

Digital Marketing, 12%
Marketing Campaigns, 8%
Graphic Design, 6%
Facebook, 5%
Press Releases, 5%
Google Analytics, 5%

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Director, Membership Marketing
Director, Membership Marketing vs Assistant Marketing Director

Updated January 8, 2025

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