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Director of market analysis vs director, product marketing

The differences between directors of market analysis and directors, product marketing can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a director of market analysis and a director, product marketing. Additionally, a director, product marketing has an average salary of $141,699, which is higher than the $128,913 average annual salary of a director of market analysis.

The top three skills for a director of market analysis include financial models, public policy and contract negotiations. The most important skills for a director, product marketing are product management, digital marketing, and market research.

Director of market analysis vs director, product marketing overview

Director Of Market AnalysisDirector, Product Marketing
Yearly salary$128,913$141,699
Hourly rate$61.98$68.12
Growth rate10%10%
Number of jobs71,273173,038
Job satisfaction--
Most common degreeBachelor's Degree, 66%Bachelor's Degree, 75%
Average age3939
Years of experience1010

What does a director of market analysis do?

A Market Analysis Director manages projects to create technology ecosystems, company risk profiles, industry trends, and product lines. They handle all operational aspects such as aviation, medical transportation, medical and insurance meeting planning. A Market Analysis Director also evaluates company production quality that increases ROI. They also price all deals as per the ROI objectives and maintains competitive offers that match the internal risk prototype.

What does a director, product marketing do?

A Director of Product Marketing directs the marketing activities of one or more products or product lines within the organization. They develop strong relationships with key customers.

Director of market analysis vs director, product marketing salary

Directors of market analysis and directors, product marketing have different pay scales, as shown below.

Director Of Market AnalysisDirector, Product Marketing
Average salary$128,913$141,699
Salary rangeBetween $75,000 And $220,000Between $97,000 And $205,000
Highest paying CityBoston, MASan Francisco, CA
Highest paying stateMassachusettsCalifornia
Best paying companyParkland HospitalMeta
Best paying industryEducationTechnology

Differences between director of market analysis and director, product marketing education

There are a few differences between a director of market analysis and a director, product marketing in terms of educational background:

Director Of Market AnalysisDirector, Product Marketing
Most common degreeBachelor's Degree, 66%Bachelor's Degree, 75%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Director of market analysis vs director, product marketing demographics

Here are the differences between directors of market analysis' and directors, product marketing' demographics:

Director Of Market AnalysisDirector, Product Marketing
Average age3939
Gender ratioMale, 70.6% Female, 29.4%Male, 74.7% Female, 25.3%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between director of market analysis and director, product marketing duties and responsibilities

Director of market analysis example responsibilities.

  • Manage Americas field marketing with particular attention to event management and regional advertising including Adwords.
  • Design and build the enterprise whole loan data storage platform in SAS, including dynamic metadata tables.
  • Price every deal according to ROI goals while maintaining competitive offers that keep in line with the internal risk model.
  • Direct a RFP for all planning and CRM tools resulting in expand capabilities and substantial savings while minimizing long term commitments.
  • Evaluate factory production quality increasing ROI
  • Eliminate manual interfaces by migrate business process to web-base SAS application.
  • Show more

Director, product marketing example responsibilities.

  • Hire and manage product owners and scrum masters.
  • Lead product launches and associate marketing efforts for SaaS provider of real-time customer service and online sales CRM solutions.
  • Increase brand awareness and leads through partner alliances, CRM, online advertising, brand communications and media placement.
  • Manage on-shore and offshore software development, UI and program management teams on user-centered product designs with ultimate UX.
  • Lead regional marketing in the Americas, EMEA and APAC to deliver comprehensive re-brand of company and acquire entities globally.
  • Lead successful development of large-scale web-base e-commerce offering for use by pharmaceutical manufacturers and their patients.
  • Show more

Director of market analysis vs director, product marketing skills

Common director of market analysis skills
  • Financial Models, 15%
  • Public Policy, 12%
  • Contract Negotiations, 6%
  • Financial Analysis, 5%
  • Data Analysis, 4%
  • Market Analysis, 3%
Common director, product marketing skills
  • Product Management, 8%
  • Digital Marketing, 7%
  • Market Research, 6%
  • Market Trends, 5%
  • Cloud, 4%
  • Product Line, 4%

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