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The differences between directors of market analysis and marketing directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a director of market analysis and a marketing director. Additionally, a director of market analysis has an average salary of $128,913, which is higher than the $114,906 average annual salary of a marketing director.
The top three skills for a director of market analysis include financial models, public policy and contract negotiations. The most important skills for a marketing director are digital marketing, marketing campaigns, and market research.
| Director Of Market Analysis | Marketing Director | |
| Yearly salary | $128,913 | $114,906 |
| Hourly rate | $61.98 | $55.24 |
| Growth rate | 10% | 10% |
| Number of jobs | 71,273 | 93,503 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 66% | Bachelor's Degree, 76% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A Market Analysis Director manages projects to create technology ecosystems, company risk profiles, industry trends, and product lines. They handle all operational aspects such as aviation, medical transportation, medical and insurance meeting planning. A Market Analysis Director also evaluates company production quality that increases ROI. They also price all deals as per the ROI objectives and maintains competitive offers that match the internal risk prototype.
Marketing directors are responsible for the overall branding and marketing direction of the company. They are in charge of identifying goals and strategies related to marketing. They create strategies that cater to the target market of the organization's products and services to help with sales. They lead the company's marketing department and create the company's brand promise. They ensure that all marketing collateral is in line with the rest of the marketing campaigns of the organization. They should be updated on all the current trends in the marketing world.
Directors of market analysis and marketing directors have different pay scales, as shown below.
| Director Of Market Analysis | Marketing Director | |
| Average salary | $128,913 | $114,906 |
| Salary range | Between $75,000 And $220,000 | Between $68,000 And $193,000 |
| Highest paying City | Boston, MA | San Francisco, CA |
| Highest paying state | Massachusetts | California |
| Best paying company | Parkland Hospital | Brookfield Properties |
| Best paying industry | Education | Manufacturing |
There are a few differences between a director of market analysis and a marketing director in terms of educational background:
| Director Of Market Analysis | Marketing Director | |
| Most common degree | Bachelor's Degree, 66% | Bachelor's Degree, 76% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between directors of market analysis' and marketing directors' demographics:
| Director Of Market Analysis | Marketing Director | |
| Average age | 39 | 39 |
| Gender ratio | Male, 70.6% Female, 29.4% | Male, 46.7% Female, 53.3% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |